Mumbai: Global Sports Pickleball (GSPB), India’s leading force in the rapidly growing sport of pickleball, has announced a powerful multi-platform media partnership with The Times of India, Free Press Journal, and Red FM. The collaboration aims to amplify reach, visibility, and fan engagement for the upcoming Global Sports Pickleball League & Grand Slam, scheduled from 16th to 23rd December 2025 at the Andheri Sports Complex, Mumbai.
As part of this high-impact association:
- Red FM joins as the Official Radio Partner, driving widespread on-air buzz, contests, and listener engagement.
- Free Press Journal and The Times of India come onboard as Official Media Partners, ensuring strong editorial visibility and city-wide promotional support.
- Radio City joins as the Official Radio Partner for the Grand Slam, which will run from 17th to 23rd December at the same venue.
These collaborations will be activated through a 360-degree marketing plan spanning print, digital, radio, influencer partnerships, and on-ground consumer engagement, marking a new benchmark in sports marketing for emerging leagues in India.
“Pickleball is no longer just a sport, it’s a movement sweeping across India. With the support of esteemed partners like The Times of India, Free Press Journal, and Red FM, we are committed to giving pickleball the scale, visibility, and stature it truly deserves. The Global Sports Pickleball League & Grand Slam will set a new benchmark for how emerging sports are showcased, experienced, and celebrated in India,” said Shashank Khaitan, Bollywood Writer, Producer, Director and Co-Founder of Global Sports Pickleball.
The Global Sports Pickleball League & Grand Slam 2025 will feature top national and international players across divisions—from U-12 juniors to senior categories—offering fans an action-packed sporting experience and positioning pickleball as one of India’s fastest-growing new-age sports.
