Mumbai: Snabbit has named Aayush Vyas as its Head of Brand Marketing.
Vyas joins the company with over 12 years of experience in marketing and advertising, bringing strategic thinking, creative innovation, and high-impact execution to the role.
Prior to Snabbit, he was Senior EVP – Brand Solutions & Head of Business – South & Emerging Markets at Schbang, where he was associated since 2022. Over his career, he has worked with leading companies including White Owl, DViO Digital, and Xebec Communications, contributing to the success of more than 75 brands across sectors such as FMCG, pharma, entertainment, CPG, retail, fashion, and gaming.
Sharing his excitement about the new role on LinkedIn, Vyas said, “A new chapter begins as Head of Brand Marketing at Snabbit! Every once in a while, you come across a problem that feels too obvious, too universal, and too close to everyday life to ignore. Snabbit sits right there; at the intersection of convenience, dignity, speed, and the way modern India actually lives. This move is not just about a role. It’s about energy. About momentum. About building & shaping a category that’s only now finding its language.”
At Snabbit, Vyas will focus on shaping the brand’s communication, driving category leadership, and developing integrated marketing strategies to deepen engagement with India’s evolving consumer base.
