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Anandi Marketing takes over Hyderabad franchise, rebrands team as Mumbai Spartans

by MN4U Bureau
January 6, 2026
in Marketing
Reading Time: 2 mins read
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Anandi Marketing takes over Hyderabad franchise, rebrands team as Mumbai Spartans
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Mumbai: Legends League Cricket (LLC), the global cricket league showcasing legendary players from across eras, has announced that Anandi Marketing, a diversified business group headquartered in Bellary, has acquired the franchise previously based in Hyderabad. Following the acquisition, the team will now compete under the new identity of Mumbai Spartans from the upcoming season.

With established interests across iron ore mining, construction, and trading, the move marks Anandi Marketing’s first foray into the sports sector. The Group views this investment as a long-term commitment to nurturing sports culture, strengthening community engagement, and creating structured opportunities within the sporting ecosystem.

Speaking on behalf of Anandi Marketing, Mehafuz Ali Khan said, “This investment goes beyond franchise ownership. We see sport as a powerful vehicle for inspiring communities and encouraging participation at all levels. Through Mumbai Spartans, our objective is to contribute meaningfully to the development of a strong sporting ecosystem while building a professionally run and competitive franchise.”

Adding to this, Basha Khan, Representative of Anandi Marketing, said, “Mumbai Spartans is envisioned as more than just a team. We want this franchise to become a catalyst for promoting sports culture, discipline, and aspiration among young athletes. Our focus will be on building a credible, competitive, and community-driven sporting platform that resonates beyond the field.”

Vivek Khushalani, Chairman, Legends League Cricket,
Vivek Khushalani

Welcoming the new ownership, Vivek Khushalani, Chairman, Legends League Cricket, said, “We are pleased to welcome Anandi Marketing to the Legends League Cricket family. Their entry reflects the growing appeal of LLC as a credible and scalable sports platform. Mumbai Spartans adds further strength to the league, both in terms of regional identity and long-term ownership vision.”

Representing the spirit, ambition, and resilience of India’s financial capital, Mumbai Spartans aims to build strong fan connections, deliver consistent on-field performances, and engage meaningfully with partners and stakeholders across the league ecosystem.

Legends League Cricket continues to expand its footprint across India and international markets, supported by strong ownership participation, growing broadcast reach, and rising fan engagement each season.

Further details regarding the team’s squad, support staff, commercial partnerships, and fan engagement initiatives will be announced following the upcoming Retention and Auction event.

Tags: Anandi MarketingLegends League Cricket (LLC)Mehafuz Ali KhanVivek Khushalani

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