Mumbai: The Qode, the Dubai-headquartered communications agency specialising in luxury fashion, watches & jewellery, beauty, hospitality, automotive, and lifestyle, has announced its entry into India with the establishment of a dedicated presence in Mumbai, marking a significant milestone in its global expansion.
Founded in 2010 by Dipesh Depala and Ayman Fakoussa, The Qode has built a strong reputation for shaping brand narratives across the Middle East and GCC markets. The agency offers expertise across strategic communications, large-scale events, partnerships, and talent management, and has worked with leading global luxury groups including Richemont, LVMH, Kering, Estée Lauder, L’Oréal and Marriott International.
As a partner agency of The Independents, a global ecosystem of agencies spanning research, strategy, communications, design, production and distribution, The Qode operates with a culture-led approach to brand building across international markets.
The agency’s entry into India builds on its long-standing engagement with the market, having previously led strategic campaigns for international brands entering India while also supporting Indian brands expanding into the Middle East. This cross-market exchange has laid the foundation for its formal expansion.
With a dedicated Mumbai-based team, The Qode aims to further integrate into India’s cultural and media landscape, offering a comprehensive suite of services including communications, partnerships, events, and talent-led brand building—both locally and across its global network.
Dipesh Depala, Managing Partner and Co-Founder of The Qode, said, “India represents one of the most compelling markets globally today. Our relationship with the market has developed organically over time – supporting international brands entering India, while also working closely with Indian brands as they expand into the Middle East. This next chapter allows us to build on that foundation with greater proximity, nuance, and intent.”
Ayman Fakoussa, Managing Partner and Co-Founder, added, “Our strength lies in connecting markets through culture-led storytelling, strategic partnerships, and talent. India is a natural extension of that vision. With a dedicated team on the ground, we are able to bring our full capabilities closer to the market, while continuing to leverage the scale and perspective of our regional and international network.”
As the global luxury landscape increasingly shifts towards high-growth and culturally influential markets, The Qode’s entry into India underscores its long-term commitment to building a connected, cross-market communications platform that is both locally relevant and globally informed.
