Mumbai: As India witnessed one of the most closely watched electoral verdicts of the year, NDTV emerged as the definitive destination for election coverage, leading the national news conversation across both English and Hindi audiences on YouTube.
On May 4, as India tracked every shift, surge, and surprise through the day, NDTV 24×7 became the No.1 English news channel on YouTube with an extraordinary 43.82 million daily views gained – more than double the viewership of its nearest competitor. The figures are based on DataBeings’ Daily Views Gained rankings for May 4.
The commanding lead underscored a broader audience endorsement of journalism that privileges substance, balance and editorial integrity. Across live streams, real-time analysis, on-ground reportage and data-driven programming, viewers turned to NDTV in overwhelming numbers for coverage that prioritised clarity over noise.
In Hindi news as well, NDTV India continued its remarkable digital ascent. According to DataBeings’ April 2026 YouTube rankings, NDTV India emerged as the No.1 Hindi news channel with 1.795 billion views and a market-leading 22% share.
The achievement marks a significant hat-trick for NDTV India, which has now remained the country’s most watched Hindi news channel on YouTube for three consecutive months – February, March, and April 2026.
The strong audience response across platforms reflects an increasing appetite for journalism that delivers perspective, precision, and depth in equal measure.
NDTV’s election programming this year brought together expansive field reporting from key battlegrounds, sharp editorial conversations and sophisticated, data-driven conversations powered by NDTV Datafy, the network’s cutting-edge data intelligence platform.
Through immersive infographics, real-time insights, and razor-sharp data analysis backed by some of the country’s most respected political experts and analysts, NDTV, across languages, helped audiences navigate the complexity of the mandate with greater clarity and context.
Rahul Kanwal, CEO and Editor-in-Chief, NDTV, said, “Election coverage is among the most demanding tests of a newsroom’s editorial strength, credibility and endurance. Audiences are not simply looking for information in these moments; they are looking for a perspective they can trust. This leadership across both English and Hindi news is deeply meaningful for all of us at NDTV because it reflects the enduring value of serious journalism delivered with rigour, balance and integrity.”
From reporters on the ground across crucial political theatres to high-impact election analysis led by some of the country’s most respected editorial voices, NDTV’s coverage stood apart for combining immediacy with substance and scale with trust.
The network’s continued leadership across platforms further strengthens NDTV’s position as one of India’s most influential and credible news brands in the digital era. A reputation that has driven it’s election coverage for over three decades.
-Based on Press Release
