Mumbai: Dhurandhar The Revenge has delivered a record-breaking digital debut on JioHotstar, emerging as the platform’s biggest-ever launch and reaching 50 million viewers within its opening weekend. The performance extended the film’s audience footprint to nearly five times its theatrical opening weekend reach, reinforcing the growing scale and influence of streaming-led entertainment consumption in India.
Available in Hindi, Tamil, Telugu, Malayalam, and Kannada, the film witnessed strong traction across markets and demographics, further underlining the nationwide appeal of premium Indian storytelling. From metropolitan audiences to viewers in smaller cities, Dhurandhar The Revenge generated widespread engagement across watchlists, viewing charts, and social conversations.
One of the standout trends from the film’s digital premiere was the dominance of Connected TV viewing, which contributed approximately 60% of total watch-time. The trend highlights increasing consumer preference for shared, large-screen entertainment experiences within households and signals the growing role of streaming platforms in appointment viewing.
Speaking on the success of the film’s debut on streaming, Alok Jain, Head, Hindi and English Entertainment Business (Streaming, TV and Studios), JioStar, said, “The response to Dhurandhar The Revenge has been nothing short of extraordinary. Reaching 50 million viewers within its opening weekend underscores JioHotstar’s unparalleled ability to connect blockbuster content with audiences at massive scale. The fact that ~60% of viewing came from Connected TV devices further reinforces how premium entertainment is increasingly becoming a shared, large-screen experience in households across the country. The success of the film, coupled with the RAW & Undekha experience, demonstrates the growing appetite for immersive, event-led entertainment on streaming.”
Driving audience interest further was an immersive grand digital premiere format that transformed the launch into an event experience. Viewers gained access to the film’s RAW & Undekha version along with a specially curated 30-minute pre-show featuring candid cast interactions, behind-the-scenes moments, and untold stories from the production journey. The enhanced content experience contributed to deeper engagement and repeat viewing.
The latest milestone also builds on the success of the franchise’s first instalment, Dhurandhar, which recorded over 32 million video views within the first three days of its title launch on JioHotstar. Together, the performance of both films highlights the platform’s ability to convert blockbuster releases into large-scale cultural moments across regions and languages.
The digital premiere also attracted strong advertiser participation, with more than 50 brand associations and 13 marquee sponsors aligning with the title. Co-powered sponsors included Pidilite Industries (Fevicol), Samsung (S26), and Vishnu Packaging (Vimal), while special partners featured Pepsi (Sting), LG, Opella (Dulcoflex), Hero Xtreme, and BKT Tyres. Additional associate partners included HDFC Bank (Sky Trading App), AMFI, Reliance Digital, Swiggy (NOICE), and Align Tech (Invisalign).
Dhurandhar The Revenge is currently streaming on JioHotstar across Hindi, Tamil, Telugu, Malayalam, and Kannada
