Mumbai: Zee Entertainment Enterprises Ltd. (‘Z’) has further strengthened its sports portfolio by securing the exclusive broadcast rights for India’s tour of Zimbabwe, reinforcing its strategic focus on expanding premium sports offerings across its platforms.
Through its partnership with Zimbabwe Cricket, the Company will exclusively broadcast the Twenty20 International series scheduled for July 2026, bringing one of Zimbabwe’s biggest international cricket fixtures to audiences across television.
The matches will be aired LIVE across Unite8 Sports channels, including Unite8 Sports 1 and Unite8 Sports 1 HD in Hindi, as well as Unite8 Sports 2 and Unite8 Sports 2 HD in English.
The acquisition adds to ZEE’s growing sports ecosystem strategy, complementing its existing portfolio across cricket and football, including properties such as IL T20 and the upcoming FIFA World Cup 2026™.
With the addition of India’s Zimbabwe tour, the Company aims to further deepen audience engagement and strengthen Unite8 Sports as a destination for premium international sporting content.
Commenting on the development, Bavesh Janavlekar, Chief Business Officer – Unite8 Sports, Zee Entertainment Enterprises Ltd. said, “We are delighted to bring India’s tour of Zimbabwe to viewers as we continue to scale Unite8 Sports into a compelling destination for premium global sport. This acquisition reflects our broader strategy of building a diversified sports portfolio. We will continue to offer rich and engaging sporting action across our platforms and look forward to a long term partnership with Zimbabwe cricket”
