Hyderabad: LiveRamp, a data collaboration platform provider, has announced the launch of its Hyderabad office as part of its long-term investment and growth strategy in India. The company plans to create more than 100 new jobs over the next 12 months, adding to the over 250 employees already hired in the country, as it expands its AI-led marketing, engineering and data capabilities.
The new Hyderabad office will serve as a strategic hub for AI, data science, product innovation, engineering, business technology, finance and customer success, supporting both regional and global operations. The expansion comes as brands increasingly adopt AI-driven technologies to better understand consumer behaviour, optimise marketing performance and deliver personalised customer experiences at scale.
LiveRamp’s data collaboration platform provides infrastructure for AI-powered marketing, enabling brands, publishers and platforms across its global network of over 900 companies to responsibly connect data, improve customer experiences and drive business growth.
The company said Hyderabad was selected for its strong technology ecosystem, academic institutions and reputation as a leading destination for innovation and global capability centres. The office will also support future talent development through campus internships while creating over 100 additional roles, primarily in engineering and product.
Commenting on the expansion, Sashi Binani, Chief Information Officer and Managing Director of India, said, “AI is fundamentally transforming the way brands connect with consumers, and India is at the forefront of this. The launch of our Hyderabad office marks an important milestone in our global growth journey. India’s scale, innovation ecosystem, and exceptional talent base make it an ideal destination for investment.”
Sashi Binani added, “The future of marketing lies at the intersection of AI, data, and human insights. India is a rapidly expanding digital ecosystem, and the growing adoption of AI technologies in Hyderabad deepens the pool of technology talent.”
Located in Aparna Technopolis in HITEC City, the Hyderabad office is LiveRamp’s twelfth global location. Designed to reflect the company’s global brand while incorporating local cultural elements, the facility features more than 300 workstations, 15 phone rooms, 33 conference rooms named after gemstones in tribute to Hyderabad’s heritage as the “City of Pearls”, along with collaboration spaces, a wellness room and a cafeteria-cum-training area.
