Bengaluru: New Relic, the Intelligent Observability company, has appointed enterprise technology veteran Hein Hellemons as its Chief Revenue Officer (CRO), as the company focuses on accelerating global revenue growth and strengthening its go-to-market strategy.
In his new role, Hellemons will oversee New Relic’s worldwide revenue operations, including global sales, commercial segments and partner channel organisations. He will be responsible for driving predictable growth, expanding customer relationships and strengthening the company’s global market presence.
Hellemons brings more than 25 years of experience in leading global go-to-market organisations across enterprise technology companies. He most recently served as CRO at Darktrace, an AI-powered cybersecurity company. Earlier in his career, he held senior leadership roles at Amazon Web Services (AWS), Microsoft and VMware, where he helped enterprise customers advance digital transformation initiatives and scaled high-performing sales organisations globally.
“As AI transforms how software is built and operated, AI-strengthened observability has become foundational for modern businesses. This presents a tremendous market opportunity for us,” said New Relic Chief Executive Officer Ashan Willy. “Hein is a world-class revenue leader who brings to New Relic invaluable experience leading companies through periods of growth and transformation. His background scaling global GTM organizations will be crucial as we expand our platform, deepen customer relationships, and accelerate growth. We are thrilled to welcome him to the leadership team.”
Hellemons joins New Relic at a time when enterprises are increasingly adopting artificial intelligence and modern software development practices, driving demand for advanced observability solutions. Reporting to Willy, he will focus on building high-performing teams, strengthening execution capabilities and supporting customer success as the company expands its AI-powered platform offerings.
“I was drawn to New Relic by the immense market opportunity, its outstanding platform, highly respected brand and talented leadership team,” said Hellemons. “New Relic is uniquely positioned to help companies succeed in the AI era and I’m excited to be part of this effort. I’m looking forward to working with Ashan and the rest of the executive team.”
