Mumbai : As per the ratings of Hindi GEC for week 7, Out of all Hindi GECs Zee TV, Life OK, SET and Epic are the gainer in this week. while Star Plus, Colors and SAB witnessed decline in their numbers.
According to TAM data for week 7, Star Plus strengthened its leadership position, Zee TV returned to No. 2 position ahead of Colors. Life OK retained No. 4 position, followed by SAB TV and Sony at No. 5 and No. 6, respectively.
Star Plus retained its leadership despite decline in viewership. The channel declined to 622 million GVTs against previous week tally of 645 million GVTs. During week 5 its scored 616 million GVTs.
Zee TV gained considerably in this week with 447 million GVTs from 451 in week 6. The channel gone ahead of Colors with a marginal lead of 3 million GVTs.
Colors returned to No. 3 position with 443 million GVTs in this week against 454 million GVTs in week 6. It delivered 477 million GVTs in week 5
Life OK saw a slight rise in its ratings with its GVT increasing from 310 million in week 6 to 330 million in Week 7. This was enough for it to see of the challenge of other channels and claim fourth spot.
SAB TV at 5th place in this week saw its ratings drop to 285 million GVTs against 294 million GVTs in week 6 and week 5.
Sony Entertainment Television stood at No.6 and also saw an increase in ratings with GVTs climbing to 253 million in the current week against 236 million in Week 6. The channel had recorded 263 million GVTs in week 5.
Zee Anmol and Star Utsav fought it out neck to neck this week with Zee Anmol edging past the latter with total GVTs of 92.9 million. Star Utsav’s GVTs stood at 92.6 million.
Epic saw its GVT increase substantially from 7.7 million last week to 8.9 million in Week 7. This saw it take over Sahara One, which had GVT of 8.6 million.
Both Rishtey and Big Magic also saw a drop in members with the former seeing GVT drop from 57 million to 54 million and the latter seeing its GVT drop from 53 million to 46 million
