Chennai : A1 Positive is Integrated OOH Advertising based out in Chennai. With the state-of the Art technology in Design & Creative, In house production A1 Positive is well equipped to meet the requirement of clients. They have the sole advertising space rights about 408 boards in Chennai Central and Paranur Stations – Mahindra IT Park both in Tamil Nadu.
With a team of young and vibrant individuals, Fourth Dimension is now one of the best in the field of Media Sales across offices in Chennai, Mumbai and Delhi. There are different teams with expertise in different verticals like selling of TV, radio, events, print etc.
The collaboration with Fourth Dimension will enable A1 Positive to effectively engage with outdoor media duties in India and amplify the presence across the country along with developing widespread and integrated relationships with leading national advertisers.
Speaking on the occasion, Mr. Shankar, CEO, Fourth Dimension Media Solutions, says, “This gives us a great opportunity to be present in the Outdoor domain which we haven’t till date and Chennai Central being India’s 3rd Biggest Railway Station adds more options for our advertisers in TN”.
Due to the ban on Outdoor Hoardings by Madras High Court, Chennai OOH market has very limited properties which can assure a credible, sustained and long lasting campaigns for clients with bigger spending budgets in OOH Medium. The properties owned by A1 positive such as Chennai Central are the most sought after OOH Mediums due to the assured volume of footfalls at any given point of time.
A1 Positive CEO, Mr. Sakthivel adds, “We are excited to enter this new association with Fourth Dimension, experts in Media Sales. With its established network and relationship with clients and agencies, this partnership affords us greater flexibility in servicing clients, and increasing visibility. We look forward to growing our businesses together.”
Being part of the Chennai based SRM Group, Fourth Dimension Media Solutions handles the ad sales for Puthiyathalaimurai TV News and Infotainment Channel, Puthyugam Tamil GEC, Apart from that they also handle the ad sales for the business magazine Business India and the country’s largest cable aggregator Infinite Media and soon to be launched Kids and Learning Channel Da Vinchi Media.
The deal is expected to give an advantage position to Fourth Dimension Media Solutions as the agency can conveniently package the same with other properties in Electronic and Print Media.