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Home Industry Brief

ABP Network Maintains Leadership Position for YouTube VODs Across Languages, Peaks on Haryana, J&K Vote Counting Day

by MN4U Bureau
October 14, 2024
in Industry Brief
Reading Time: 2 mins read
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ABP Network Maintains Leadership Position for YouTube VODs Across Languages, Peaks on Haryana, J&K Vote Counting Day
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New Delhi: ABP Network has maintained the Top leadership position consistently for the last eight (8) weeks in a row with #2 spot in the VOD rankings.

ABP News, ABP Asmita and ABP Ananda took the top spot on the Election Counting Day for Haryana and Jammu & Kashmir Polls. On October 8, ABP Network took the lead on YouTube Concurrency and viewership for the VODs and live streams across Hindi, Bengali and Gujarati markets.

During the peak and early counting hours, ABP News, ABP Asmita and ABP Ananda procured the top spots in terms of viewership and concurrency for the LIVE Streams.

ABP News was also the top destination for the VOD viewership on the counting day with more than 20% share of the Hindi News Publishing, ABP Ananda with 43%, and ABP Asmita with 38% share as of 10 AM on October 8, 2024 (Source: Data Beings).

YouTube | LIVE Viewership Share at 9:00 AM | Hindi News

ABP News led with 25% market share for the LIVE streams in the Hindi News Category with 1.5x higher viewership than the closest competition ahead of Aaj Tak, News 24.

ABP Network Maintains Leadership Position for YouTube VODs Across Languages, Peaks on Haryana, J&K Vote Counting Day

Peak Livestream Viewership | ABP News Leads Across Hindi Publishers

Peak Livestream Viewership | ABP News Leads Across Hindi Publishers

In the weekly leaderboards, the standings showcased the dominance as with ABP News at #2 in Hindi language market for the last week for VODs uploaded during the same week.

Hindi News | YouTube Leaderboard | VOD Viewership (Latest Week)

Hindi News

ABP News

Bengali News | ABP Ananda led with 37% market share for the viewership on the LIVE Streams ahead of News18 Bangal and TV9 Bangla.

Source: Data Beings | 9:15 AM
Source: Data Beings | 9:15 AM

VOD Views Rank

ABP Ananda led with 43% share among the Bengali News publishers.

ABP Ananda

Gujarati News

ABP Asmita led on YouTube LIVE Viewership dashboard surpassing News18 Gujarati & TV9 Gujarati

Gujarati News

Tags: ABP NetworkGujarati NewsHindi newsHindi PublishersviewershipYouTube

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