Wednesday, May 6, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Buzz

ABP News captures current political scenario of India; releases results of ‘Desh ka Mood’survey ‘

by MN4U Bureau
November 2, 2018
in Buzz, Featured
Reading Time: 3 mins read
A A
ABP News Network wins 4 awards at Ramnath Goenka Excellence in Journalism Awards

Share Share ShareShare

New Delhi: Desh Ka Mood, leading election programming of ABP news, today releases the survey results done by CVoter, the timeline of the survey was October 2018 with over 15463 respondents spread across Pan India. The survey finding showcased that If the Lok Sabha Elections are held today, the NDA is likely to poll 38% votes followed by UPA with 26% votes at all India level.

Avinash Pandey
Avinash Pandey

Mr. Avinash Pandey, COO, ABP News Network said, “Riding on the unmatched and innovative programming, ABP news is a leader and the most preferred Hindi news channel when it comes to election. Our endeavor has always been to keep our audiences updated with the current situation on the elections along with a detailed analysis of the latest vote and seat share.”

He further added, “Staying ahead of the industry, ABP started the very first show of 2019 elections on January 1st, 2018, being the first one to set a benchmark in setting decisive trends in terms of covering and engagement during the elections.

Mr. Yashwant Deshmukh, Founder, CVoter, “It the most transparent and elaborate Survey Research exercise taken up by CVoter and ABP together, we are putting across all possible permutations and combinations together for our audience. Our Audience knows the best, and we are given them a detailed analysison the upcoming elections 2019. #DeshKaMood is not only reading the public perception across the country, but also for the first time in Indian TV history, opening the Public participation in analyzing the Elections 2019, which arguably are going to be the most critical elections contested in recent times. 

Political Equations: as on today (Basis Oct 2018 data):

If the Lok Sabha Elections are held today, as per the CVoter Tracker, the NDA is likely to poll 38% votes followed by UPA with 26% votes. With one single big state of Uttar Pradesh hanging in balance, it could single handedly make or break the national numbers.

If the much hyped MGB (Mahagathbandhan) of SP+BSP actually materializes, then this could translate into national tally of 261 seats for NDA and 119 seats for the UPA at the moment. The SP+BSP tie up alone could snatch 44 seats in Uttar Pradesh; bring the current NDA tally to less than majority mark.

But if Mayawati walks away From the much talked about MGB, then this would result in another NDA sweep, with BJP winning as many as 70 seats in UP alone taking the probable NDA tally to 300 seats, UPA at 116 and rest all others having a combined tally of 128 seats only. In such a scenario, within the NDA, the BJP is likely to win 270 seats while NDA allies are likely to win 30 seats in total. While in the UPA, the Congress is likely to win 89 seats on its own and 27 seats is the potential tally of UPA allies.

Seat and Vote Projection Summarized Analysis

If the Lok Sabha Elections are held today, as per the CVoter Tracker, the NDA is likely to poll 38% votes followed by UPA with 26% votes.

Current Scenario:

Without the MGB in Uttar Pradesh (Current Scenario), this would result in another NDA sweep, with BJP winning as many as 70 seats in UP alone taking the probable NDA tally to 300 seats, UPA at 116 and rest all others having a combined tally of 128 seats only. In such a scenario, within the NDA, the BJP is likely to win 270 seats while NDA allies are likely to win 30 seats in total. While in the UPA, the Congress is likely to win 89 seats on its own and 27 seats is the potential tally of UPA allies.

Alternate Scenario: Within the same vote share, with MGB (Mahagathbandhan – Alternate Scenario) of SP+BSP, then this could translate into national tally of 261 seats for NDA and 119 seats for the UPA at the moment.

Modi Sarkar’s strongest performance was centered around price rise, corruption and security policy. In the month of October-18 the government has suffered From negative equity on all three counts. However, personal popularity of Prime Minister Modi and that of central government are still comfortably ahead of the respective ratings of UPA-II in January 2014 survey. There is a minor revival in fortunes of Rahul Gandhi, but he still trails by a large margin in leadership sweepstakes.

Interesting to note is that Modi seen as the most suitable candidate for the post of PM (with 53.9% choosing him over others), point to note is that this percentage has been declining over the period of time. Less and less people choose him as the mist suitable candidate. Rahul Gandhi’s likeability is increasing From 12.6% in Jan’18 to 22.8% in Oct’18

When asked whom do people prefer between RaGa and NaMo as the PM of India, Modi clearly wins, 57% prefer him over Rahul Gandhi. But again, this number is declining From 66% in Jan’18 to 57% in Oct’18. Rahul’s preference, though lower than Modi, has been gradually increasing From 28% in Jan’18 to 36% in Oct’18

Finally, is this dip in ratings of the NDA-II a bottom or an inflection point? The race for 2019 is beginning to get interesting

Tags: Desh Ka Moodleading election programming of ABP newssurvey results done by CVoterthe survey

RECENT POSTS

Exploring the various types of water heaters
Featured

Exploring the various types of water heaters

August 29, 2024
0

A water heater or geyser is one of the many electronic appliances individuals use at home daily. Different water heaters...

Read moreDetails
Featured

Explore Bangalorе as a Tech Hub with a Grееn Hеart

August 21, 2024
0

Bangalorе is an India's Silicon Vallеy and it is a city whеrе modеrnity sеamlеssly blеnds with naturе. It's a place...

Read moreDetails
Criteo's net income rises four fold for the fiscal
Featured

Criteo’s net income rises four fold for the fiscal

February 9, 2024
0

Criteo a commerce media company, has announced financial results for the fourth quarter and fiscal year ended 31 December, 2023....

Read moreDetails
Chrome News Track 6: Parliament Budget Session 2024, Jharkhand Political Crisis, Speed News
Featured

Chrome News Track February 8: Election 2024, Congress Counters Centres White Paper With Black Paper, Speed News

February 9, 2024
0

Chrome News Track February 6Chrome Digital Track data on the most watched news stories online (Chrome News Track), is brought...

Read moreDetails
Federal Bank Hormis Memorial Foundation, News18 Network, and Tata Trust look to drive conversations about cancer in new ad film
Featured

Federal Bank Hormis Memorial Foundation, News18 Network, and Tata Trust look to drive conversations about cancer in new ad film

February 9, 2024
0

On World Cancer Day, observed on 4 February, the Federal Bank Hormis Memorial Foundation, News18 Network, and Tata Trusts, in...

Read moreDetails
SEBI imposes fine of Rs 7.4 crore on Zee Business guest experts
Featured

SEBI imposes fine of Rs 7.4 crore on Zee Business guest experts

February 9, 2024
0

Sebi has fined 15 guest experts of Zee Business channel with respect to trading in the stock market. Sebi said...

Read moreDetails

LATEST NEWS

Danilo Boer

D&AD appoints McCann’s Danilo Boer to Board of Trustees

May 6, 2026
Schbang aligns

Schbang aligns Kotak 811 Metal Card with Met Gala’s exclusivity narrative

May 6, 2026

ANALYSIS

Sponsored snaps
Analysis

Sponsored snaps drive 2.5x higher brand awareness than competitive in-feed platforms: Kantar and Snapchat

May 6, 2026
0

Mumbai: Snap Inc., in partnership with global marketing data and analytics leader Kantar, has unveiled new research highlighting a shift in...

PEOPLE

Vertiv appoints Frieda He as Chief Procurement Officer
People

Vertiv appoints Frieda He as Chief Procurement Officer

May 6, 2026
0

Mumbai: Vertiv, a global leader in critical digital infrastructure, has announced the appointment of Frieda He as Chief Procurement Officer...

MARKETING

FatakPay names Ashwin Shetty as Head – Branding and Communications
Marketing

FatakPay names Ashwin Shetty as Head – Branding and Communications

May 6, 2026
0

Mumbai: FatakPay has announced the appointment of Ashwin Shetty as Head – Branding and Communications, as the company sharpens its...

Subscribe to Newsletters

ADVERTISING

AAAI celebrates 80-year legacy of building India’s advertising ecosystem
Advertising

AAAI celebrates 80-year legacy of building India’s advertising ecosystem

May 6, 2026
0

Mumbai: Advertising Agencies Association of India (AAAI) is set to celebrate its 80th anniversary on May 19, 2026, marking a...

PRINT

Hindu Tamil Thisai Highlights Editorial Balance with Dual Leadership Interviews
Print

Hindu Tamil Thisai Highlights Editorial Balance with Dual Leadership Interviews

April 21, 2026
0

Chennai: As Tamil Nadu heads toward the 2026 Legislative Assembly elections, Hindu Tamil Thisai is sharpening its positioning as a...

AUTHOR'S CORNER

The Rise of Homegrown Beauty Brands in India
Authors Corner

The Rise of Homegrown Beauty Brands in India

May 6, 2026
0

The Indian beauty industry is undergoing a substantial transformation. What was once controlled by international brands is now confronting a...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Bharat Vedica

Bharat Vedica urges mindful living with ‘The Art of Slowing Down’ rooted in traditional food practices

May 6, 2026
Danilo Boer

D&AD appoints McCann’s Danilo Boer to Board of Trustees

May 6, 2026
Schbang aligns

Schbang aligns Kotak 811 Metal Card with Met Gala’s exclusivity narrative

May 6, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.