Mumbai: Adgcraft, a new-age communications agency that offers strategic PR and related services, has bagged the PR mandate of Shubu.ai, a start-up that helps organisations across industries to manage their documentation efficiently with the use of their patent-pending fast and accurate speech-to-text engine and voice bots.
With this mandate, Adgcraft will help curate an overarching communication strategy that will include enhancing brand image, campaign planning and strategic brand positioning, external communication, amplifying its visibility, media relations and other activities. The agency will service the account from its Noida office.
On the appointment of Adgcraft, Amar Dani, Co-Founder and Chief Executive Officer, Shubu.ai., said, “We are excited to have Adgcraft on board with us, as it mirrors our passion and demonstrates an exemplary understanding of our product. We are certain that their nuanced understanding of the PR landscape will fuel our brand position in the market and enhance our visibility. We look forward to reaping the results of Adgcraft’s strategic communications approach.”
On the win, Abhinay Kumar Singh, Founder and Managing Director, Adgcraft, said, “It is always great to work with a brand that gives you the creative freedom, and we are thrilled to be with Shubu.ai on this journey. We obsess over driving value and delivering committed outcomes, and to ensure that Adgcraft’s best PR professionals will closely work with the team not to miss any opportunity and get maximum visibility.”
Adgcraft has its offices in Noida and Lucknow. The agency manages brands from multiple sectors such as Startups, lifestyle, health, logistics, real estate, fin-tech, education, travel, hospitality, etc.