New Delhi: Further adding to its extensive portfolio of partner brands, ANS Commerce, a leading full-stack e-commerce enablement startup, has onboarded Unmatched by BESTSELLER India, a fashion and apparel giant, onto its platform.
Kartify will power website with multiple integrated tools and other tech-driven features to augment customer experience for Unmatched’s customers. With its e-commerce and tech expertise, ANS Commerce has built a customization tool on the Unmatched website to provide customers with an option to design and personalize their clothes according to their preferences. Additionally, ANS Commerce will manage Unmatched’s performance marketing budgets to boost sales.
Commenting on this, Amit Monga, Co-founder, ANS Commerce said, “ANS Commerce has been on a mission to address the pain points of brands on all things e-commerce through our innovative, tech-enabled solutions that will elevate the customer experience. With Kartify, we further enable brands to engage with customers and provide customized offerings. We are happy to onboard Unmatched by Jack & Jones, which is already one of our most prominent partner brands, and look forward to a long-lasting relationship.”
“JACK & JONES UNMATCHED is a trend setter and front runner in the fashion retail industry with a revolution that transcends all boundaries of high street fashion. Personalization, customization, country’s very first virtual store and some never seen before fashion is made possible with UNMATCHED. With this collection, we’re taking big leaps in innovation and small steps towards a sustainable future as it is a made-to-order line. Thereby, we wanted a competent tech partner to manage our e-commerce requirements and performance marketing. Given ANS Commerce’s e-commerce enablement expertise and experience, they were the ideal choice best suited to our requirements. We are confident that ANS Commerce’s solutions will help drive Unmatched to greater heights”, added Vineet Gautam, CEO & Country Head, BESTSELLER India.
Bringing made-to-order collections online, Unmatched’s limited-edited collection enables customers to showcase their sense of style and individuality by giving them the opportunity to design their products. A part of the BESTSELLER India Group, Unmatched by Jack & Jones is paving the way to create a high-on-trend fashion statement for fashionistas. ANS Commerce has already been working with four bands from the BESTSELLER India Group for over three years – Only, Jack & Jones, Vero Moda, and Selected Homme.