Mumbai : In a bid to curb misleading advertisements, Advertising Standard Council of India (ASCI) launched a mobile app to facilitate convenient filing of complaints.
The app, ASCI Online, will help consumers to complain against misleading advertisements. The service will also be available online.
The ASCI mobile app is currently available on Android and iOS platforms, ASCI said in a statement.
“One of the goals of ASCI is to provide convenient access for lodging complaint and hence this launch of mobile app,” ASCI Chairman Narendra Ambwani said.
“Today mobile devices are more widely used compared to desktops. With growing use of smartphones, consumers want apps to put power of doing transactions in their pocket”. “ASCIonline Mobile App is consumer friendly and can be freely downloaded. It will be very useful as one can track the status of the complaints which he or she registered on our portal with the help of the App”, Ambwani added.
Consumer can also track the status of the complaints which they have registered. The ASCI mobile app has the following special features:
Key features of ASCI mobile app :
Lodge complaint: Lodge complaints by simply providing advertisement details and objection. Users can also attach the files like image or video or YouTube link of that advertisement.
History: Check the history of all previously registered complaints with the latest status and all other details.
Complaint Tracking: Simply track the status of the complaints by providing the tracking code of the complaint.
Manage profile: Manage profile and contact details.
Push Notifications: Receive the automatic push notifications when status of your complaint gets changed.
No need to Login/Logout: It’s always on and connected.