Mumbai: Balaji Telefilms has announced its financial results for the third quarter ended on 31st December 2018.
2018 was yet another feather in the cap for Balaji Telefilms Ltd. as they consistently delivered hit after hit leading to a commendable 16% market share in Primetime Ratings. A proven entity in gauging the pulse of the masses through the years and boasting an exemplary track record in creating content across genres, Balaji Telefilms has consistently established itself as the number one leader in the Indian entertainment sector.
Shobha Kapoor, Managing Director, Balaji Telefilms Limited said, “We are pleased to announce another strong performance this quarter, highlighted improving margins that has cemented our place as a leader in the Indian media industry. Our in-house content gives us the ability to create strong franchises, nurture new talent and ultimately give consumers the best possible entertainment choices, hence making it a value proposition for our investors and stakeholders.”
Highlights of Q3 FY 19:
2018 has been a stellar year for Balaji Telefilms on Television delivering hit after hit – 16% market share in PrimeTime Ratings, this is more than 2X of its nearest competing production house and more than Production House ranked 2ndand 3rdcombined.
3 out of the Top 5 shows for the entire year including the #1 Weekend Show and #1 and #2 Daily Shows were produced by Balaji Telefilms.
27% QoQ improvement in Gross margins, in the TV content business, driven by improved execution during the quarter
In the OTT space, – ALTBalaji ranked No.3 in the list of Top Video Streaming Apps by Consumer Spend (Subscription) for 2018. (Source: App Annie State of Mobile Report 2019)
ALTBalaji’s subscribers base was at 13.1m vs 8.9m last reported. Monthly active users stood at 4.6m vs 2.3m