Mumbai: WhatsApp integrated merchant e-commerce platform Bikayi App has appointed Bconnect Communication, a brand consultancy firm, for disseminating strategic communications. The collaboration with Bconnect Communication will help the emerging venture in communicating its new developments to its clients, in corporate reputation management, and also in stakeholder communications.
Commenting on this partnership, Sonakshi, Co-founder of Bikayi App, said, “The innovative approach and the profound understanding of organizational communication and stakeholder management of Bconnect Communication is impressive and we are confident that Bconnect’s effective media strategy will engage our associates and share our vision with them.”
Delighted over welcoming Bikayi on board, Neha Bahri, Founder of Bconnect Communication, said, “We are excited to collaborate with Bikayi App. The app’s growing popularity and its immense growth potential provides us with a unique opportunity to devise a successful public relations campaign.”
While Bikayi App, a year-old venture, allows small businesses to quickly create their online stores and give them the right tools to manage e-commerce on the Whatsapp platform, Bconnect Communication is a young dynamic integrated marketing communications organization that partners with brands — both established and emerging — to help them define, implement, and achieve their strategic public relations goals.