Mumbai: Blue Buzz, a full-service integrated marketing agency has recently acquired the PR mandate for one of India’s fastest growing Ed-Tech brand ZinEdu.
ZinEdu’s primary objective is to provide the best affordable learning solutions through Avant Grade technology platforms for the competitive exam aspirants IIT-JEE & NEET. With a team of passionate IIT and IIM alumni, ZinEdu is committed to drive the change required in the way students prepare for competitive exams such as IIT-JEE & NEET in India. With a unique business approach, ZinEdu provides Hybrid (Physical + Digital) classes to its students.
Prashant Sharma, Founder & CEO, ZinEdu said, “We are extremely delighted to be partnering with Blue Buzz. Blue Buzz is known for its creative storytelling approach for brands and that is exactly what we felt as an important part of our brand narrative right now. We are in a growing stage and we feel it is only right for our audience to familarise with us in the most creative manner. We have full faith in their capabilities and their tailor made communication strategy keeping the brand objectives in mind. They have a deep and thorough understanding of the Ed-Tech sector and are proactive in enhancing the communication outreach for our brand across tier I and tier II markets in the country.”
Neha K Bisht, Founder and CEO, Blue Buzz said, “We are looking forward to working with ZinEdu and creating a compelling story for the brand that is read and remembered. We will facilitate ZinEdu to amplify the meaningful work they are doing in the Ed-Tech space across India. Our team is constantly expanding and we are laser focused on providing the best in class services to ZinEdu and all other existing and potential clients of the future.”
The account will be primarily managed from the Blue Buzz Mumbai office.