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Home Featured

Bright Brain bags Nasher Miles’ digital marketing mandate

by Editorial
November 23, 2020
in Featured, Marketing
2 min read
Bright Brain bags Nasher Miles’ digital marketing mandate
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Mumbai: Nasher Miles, a digital-first, contemporary travel luggage brand has awarded its digital marketing mandate to Bright Brain Marketing Technologies, an integrated digital marketing agency.

As part of the mandate, Bright Brain will handle the Search Engine Marketing, Social Media Advertising, E-commerce Advertising and Search Engine Optimization for the company.

Lokesh Daga
Lokesh Daga

Lokesh Daga, Co-Founder, Nasher Miles said, “Bright Brain has been instrumental in the growth of our digital journey. Even during the pitch meeting, Suhail and his team were extremely well prepared, to not just answer our queries, but to also address marketing challenges that we hadn’t even thought of yet. They had planned an impeccable strategy for our brand to reach its digital objectives. They’ve been working tirelessly with us since the last couple of months now, and have helped us increase our digital ROI by around 25%. We’ve kick started our campaigns, post Covid-19 again, and we’re sure that the Bright Brain team will deliver stellar results again.”

Suhail Bajaj

“Nasher Miles, as a brand was going through a digital transformation when we met them, and we were glad to step-in at the right time. Our team has collaboratively worked with theirs, and have strategized and executed high-performing campaigns, throughout the digital ecosystem. Amazon Advertising and Management has been the leading force here, and I’m glad that our campaign team have been able to reduce the ACOS by around 10% month on month. We’ve already strategized multiple campaigns for the brand, after this brief hiatus, and we are sure that this collaboration is just going to keep getting better,” commented Suhail Bajaj, Director, Bright Brain.

With over 125 clients, 1,500 assignments and 10 years of experience; Bright Brain (www.brightbraintech.com) is a Digital Marketing & Advertising Agency that creates solutions for branding and increased sales efficiency. They are one of 15 (out of 7,000) partner agencies to be selected as part of Google’s “Elevator Program” for the year 2019-2020, a testament to their capabilities and potential.

Nasher Miles is a new-age digital-first brand, committed to make travel easy, efficient and tasteful for their customers. They are a company that’s led by individuals who come from diverse backgrounds with one thing in common – their love for travel. A couple of years ago, on an international terminal waiting for their luggage on the baggage belt, they realized how monotonous every bag looked. This seemed like an opportunity to break clutter and led to the creation of a brand that is driven by nothing but innovation. Every single piece created at Nasher Miles (https://www.nashermiles.com) is designed and engineered to set their customers apart.

Tags: Bright BrainLokesh Daga Nasher MilesNasher MilesSuhail Bajaj Bright Brain

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