Anant Rangaswami, founding editor of Campaign India, has passed away. A well-recognized personality in India’s media and advertising sector, Rangaswami has over 25 years’ experience with organisations like STAR TV, Sony’s SET, BCCL’s Times Television, and Times FM.
Rangaswami held the position of Editor of Storyboard, the advertising, media and marketing show on CNBC TV18 till recently.
Previously, he was the founding editor of Campaign India and was the senior editor at Firstpost.com. He also served as Vice President at TBWA India.
He has authored two books: Watching from the Sidelines and The Elephants in the Room: The Future of Advertising in India.
Industry mourns the demise of the Marcom Knowledge Veteran with heartfelt condolences.
Heard about the passing away of @AnantRangaswami A well-wisher, friend & knowledgeable commentator on the marcom industry.We are all poorer by this loss. My condolences to his family & friends. Om Shanti @IAA_India @AAAIOfficial @TheAdClub_India @ibfindia @IAMAIForum @afaaglobal
— S K Swamy (@skswamy) May 24, 2022
@AnantRangaswami you were one of a kind. Your passing will leave a void. Wherever you are, you will continue to call a spade a spade. Will miss you.
— Vikram Sakhuja (@VikramSakhuja) May 24, 2022
An advertising professional, salesman, journalist, editor, event manager, he was a maverick and always on top of his game. A colleague & friend that I’ve known for over 3 decades, he was candid, outspoken, a fine big hearted human being. Will miss you dearly. #AnantRangaswamy💔🙏
— Raj Nayak (@rajcheerfull) May 24, 2022
— परितोष शून्य (@paritoshZero) May 24, 2022
@AnantRangaswami The world has lost a fine man. Anant was loyal, courageous and cerebral. Plus a lot of fun. He was a rare authentic person who spoke his mind and stood up for people. My heart stilled when I read the news on Twitter today. God bless my friend…Om Shanti. 🙏🙏
— Gayatri Vasudeva Yadav (@GayatriPYadav) May 24, 2022
Anant was one of a kind. He was generous with his time, his counsel, his influence. And he was generous with everyone. He called a spade a spade and a bad ad a bad ad. He lifted us and brought us back to the ground in equal measure. I'll miss you terribly @AnantRangaswami https://t.co/Jj5zS9fwUd
— Gautam (@gautxm) May 24, 2022
Anant Rangaswami was a man with a heart of gold and a mind brimming with ideas. He would call a spade a spade and was passionate about people, brands and ideas. Always ready to help someone in need. He was modern with a fair mix of old world charm. A voice of reason is gone.
— Amith P 🇮🇳. Don't let hate win. (@amithpr) May 24, 2022
Dear @AnantRangaswami, your body was always inferior hardware to that extraordinarily beautiful mind. Now you are finally free of it. Thank you for all the inspiration. You have no freaking idea how much we are going to miss you. Go well, my dear friend.
— Karthik Nagarajan (@The_Karthik) May 24, 2022