Analysis

Mumbai: Amazon Prime Video emerged as the most-watched OTT platform as per a recent study conducted by the Data Sciences...

Mumbai: The branding and advertisement scenario has undergone a complete overhaul during the past six months, and many more brands...

New Delhi : In a new Ipsos survey of nearly 20,000 adults from 27 countries on behalf of the World Economic...

The report identifies data patterns of 1.5 billion mobile app users spread across 5 different geographical regions. Data in this...

For week 35 in the Hindi GEC Pay-TV category, we see Star Plus emerging as the leader this week too...

New Delhi: A study undertaken by Sulekha.com, India’s leading AI-driven tech platform for expert services has unveiled interesting trends and...

International: New global research from MediaMonks conducted by Forrester Consulting finds that the pandemic has done more than accelerate brands’...

International: The report by Affle and Apptopia provides global insights on how the consumer shopping on mobile during COVID-19 situation...

The TAM AdEx-IPL Final Curtain Raiser (Instadia* Report), it covers Summary of Instadia Advertising – IPL 12, Top Brands on...

International: Leading live events and entertainment company Branded has today published a study measuring the sentiment of entertainment industry executives...