Exclusive Infrastructure marketing demands a distinct strategy from consumer marketing: Vijay Sampathkumar, Refroid Technologies July 10, 2026
Exclusive CMOs shift focus from brand metrics to measurable business outcomes amid growing market complexity: Atin Wahal, Saatchi & Saatchi India July 9, 2026
Exclusive The larger shift is from “agency economics” to “intelligence economics”: Amit Verma, NYX July 8, 2026
Exclusive Consumers today respond more to emotional connections and real experiences than purely functional brand messaging: Arunima Yadav, Hindware Bathware & Tiles July 7, 2026
Exclusive Thwink BIG Acquires Exclusive Rights of Popular Digital Characters to Strengthen its Content Offerings May 29, 2018 0 Read moreDetails
Exclusive Viacom18 unleashes a slew of content to dial up its play in regional entertainment May 28, 2018 0 Read moreDetails
Exclusive Reliance Entertainment and Imtiaz Ali partner to form Window Seat Films, LLP May 28, 2018 0 Read moreDetails
Exclusive Isobar launches India’s first Voice-Enabled Mobile Banner for Godrej Security Solutions May 28, 2018 0 Read moreDetails
Exclusive Star Plus dons refreshing look with New logo, Brand Identity and array of new shows May 27, 2018 0 Read moreDetails
Cable & DTH ABS Free Dish shuts down its signals over India; could benefit DD Freedish and others May 26, 2018 0 Read moreDetails
Exclusive “We have to acknowledge privacy as a human right” Satya Nadella at VivaTech 2018 May 26, 2018 0 Read moreDetails
Exclusive Media buyers feel Brands could lose 43% of their customer data due to GDPR Regulations: International study May 26, 2018 0 Read moreDetails