Exclusive Infrastructure marketing demands a distinct strategy from consumer marketing: Vijay Sampathkumar, Refroid Technologies July 10, 2026
Exclusive CMOs shift focus from brand metrics to measurable business outcomes amid growing market complexity: Atin Wahal, Saatchi & Saatchi India July 9, 2026
Exclusive The larger shift is from “agency economics” to “intelligence economics”: Amit Verma, NYX July 8, 2026
Exclusive Consumers today respond more to emotional connections and real experiences than purely functional brand messaging: Arunima Yadav, Hindware Bathware & Tiles July 7, 2026
Campaigns Ariel India encourages to #ShareTheLoad on an everyday basis May 16, 2018 0 Read moreDetails
Exclusive DB Corp’s consolidated Advertising Revenues grew by 8.2% to Rs.3861 million in Q4 FY18 May 16, 2018 0 Read moreDetails
Exclusive Colors to premiere Naagin 3 on June 2nd; ropes in Dabur Red Paste as presenting sponsor May 16, 2018 0 Read moreDetails
Advertising Priya Barve and Shailesh Iyer among final judges for WARC Prize for Asian Strategy 2018, chaired by Shekar Khosla May 16, 2018 0 Read moreDetails
Exclusive “M&E Sector’s share on Total Services Exports to reach 3% mark by 2022” Sudhanshu Vats at the CII GES 2018 May 15, 2018 0 Read moreDetails
Exclusive Republic TV partners with Gramener for Exclusive Election Coverage May 15, 2018 0 Read moreDetails
Exclusive Joyee Biswas moves to Facebook as Head of APAC Sports partnerships May 15, 2018 0 Read moreDetails
Cable & DTH ISI, Kolkata certifies representativeness of BARC India’s Panel Design and Household Selection May 15, 2018 0 Read moreDetails
Exclusive Pro Kabaddi season 6 player auctions to be held in Mumbai on 30th and 31st May 2018 May 14, 2018 0 Read moreDetails
Advertising Ogilvy’s Harshada Menon and FCBUlka’s Gayatri Sriram are among participants of ‘Cannes Lions 2018 See It Be It’ Programme May 14, 2018 0 Read moreDetails
