Exclusive CMOs shift focus from brand metrics to measurable business outcomes amid growing market complexity: Atin Wahal, Saatchi & Saatchi India July 9, 2026
Exclusive The larger shift is from “agency economics” to “intelligence economics”: Amit Verma, NYX July 8, 2026
Exclusive Consumers today respond more to emotional connections and real experiences than purely functional brand messaging: Arunima Yadav, Hindware Bathware & Tiles July 7, 2026
Exclusive Behaviour-led insights help brands understand the critical disconnect between consumer claims and everyday actions: Swagat Sarangi, PulseAI Research July 6, 2026
Exclusive Goafest 2018: The Social Street is the Creative Agency of the year with 17 metals April 7, 2018 0 Read moreDetails
Exclusive Goafest 2018: Medulla WYP leads Branded Content & Entertainment Specialist and Dentsu Webchutney leads Digital & Mobile Specialist of the year April 7, 2018 0 Read moreDetails
Analysis IPL’s player consolidated contracts value crosses Rs. 4,284 cr: InsideSport salary intelligence report April 7, 2018 0 Read moreDetails
Exclusive Sony Pictures Network declared the Broadcaster of the year with 6 ABBYs; Republic TV awarded for its Best Launch April 6, 2018 0 Read moreDetails
Exclusive Goafest 2018 announces winners of Public Relations, Still Craft, Video Craft, Design and Direct Abbys awards April 6, 2018 0 Read moreDetails
Exclusive Prasar Bharati – Star India reach a consensus to share the revenue on IPL, DD likely to earn 50 % of total revenue April 6, 2018 0 Read moreDetails
Exclusive Having IPL and India Domestic and International Rights puts us in special position” says Uday Shankar April 6, 2018 0 Read moreDetails
Exclusive Goafest 2018: Lodestar UM leads Media Abbys with 10 metals – Jagran Prakashan bags 5 metals to lead Publisher Abbys April 6, 2018 0 Read moreDetails