Exclusive CMOs shift focus from brand metrics to measurable business outcomes amid growing market complexity: Atin Wahal, Saatchi & Saatchi India July 9, 2026
Exclusive The larger shift is from “agency economics” to “intelligence economics”: Amit Verma, NYX July 8, 2026
Exclusive Consumers today respond more to emotional connections and real experiences than purely functional brand messaging: Arunima Yadav, Hindware Bathware & Tiles July 7, 2026
Exclusive Behaviour-led insights help brands understand the critical disconnect between consumer claims and everyday actions: Swagat Sarangi, PulseAI Research July 6, 2026
Cable & DTH Zee Complaints to MIB against DEN Networks; Seeks Cancellation of its DAS License March 8, 2018 0 Read moreDetails
Exclusive Starcom appoints Rathi Gangappa as its Chief Executive Officer in India March 8, 2018 0 Read moreDetails
Exclusive Multiscreen Environment will empower chronically undercapitalized media industry March 8, 2018 0 Read moreDetails
Exclusive Archie Comics and Graphic India join hands to produce Live-action Bollywood Film based on Archie Characters March 8, 2018 0 Read moreDetails
Exclusive Ajit Thakur to Head Film Studios of RIL’s Media and Entertainment Business March 7, 2018 0 Read moreDetails
Exclusive Screen Density: Lessons from the world, and exploring new business models March 7, 2018 0 Read moreDetails
Exclusive Discovery Communications becomes Discovery, Inc.; completes the acquisition of Scripps Networks Interactive March 7, 2018 0 Read moreDetails
Cable & DTH BARC India partners with Airtel Digital TV for Return Path Data March 7, 2018 0 Read moreDetails
Exclusive FICCI Frames 2018 Masterclass – A Great Time For Content-Oriented Films: R Balki March 6, 2018 0 Read moreDetails
Exclusive FICCI FRAMES 2018: Edgier content, plus self-regulation will empower Digital March 6, 2018 0 Read moreDetails
