Guwahati: Expanding its footprint in eastern India, Cinépolis, India’s 1st International and world’s 3rd largest movie theatre circuit, today, inaugurated its four screen multiplex in Guwahati at Central mall, Christian Basti.With this, Cinépolis India has strengthened its screen count to 317 screens, continuing with its pan-India India growth plan. Cinépolis is rigorouslyexpanding its presence across the country and will be addingformidable number of screens by the end of 2017.
The Guwahati property has a total seatingcapacity of 810 and will run 22 shows daily across four screens. With complete digital projection, the multiplex will offer patrons a visually-stunning experience, a hallmark of the Cinépolis brand. Equipped with Real D 3D technology, digital sound system and recliner seats with the largest legroom in the industry, Cinépolis continues to wow spectators in India! Making the movie-watching experience all the more pleasurable is the gourmet food on offer at the in-house coffee shop, Coffee Tree.
Commenting on the opening Mr. Javier Sotomayor, Managing Director, Cinépolis India said, “The North-East is an important region for us.It has a lower screen penetration which provides the right opportunity for an international multiplex chain like us to enter. Guwahati, in particular, because of its high literacy rate and cosmopolitan culture, has emerged as a city setting new lifestyle standards with a burgeoning demand for discerning world class entertainment options. With its technological innovation, comfort seating and best sound and projection systems, Cinépolis is geared to provide a world class cinematic and entertainment experience to cinema loversacross Guwahati.”
Speaking on the occasion, Mr. Devang Sampat, Director – Strategic Initiatives, Cinépolis India said, “Cinépolis is on a continuous growth trajectory in India and our foray into Assam is a step in the right direction. Our cinema offers a world class movie watching experience.We have the best amenities including VIP recliner seating,an elaborate food and beverage menu and on-seat service. We have also introduced the latest technology including Dolby sound systems, RealD technology for 3D movie viewing & of course, all our multiplexes are 100% digitized. We have also introduced point-based loyalty programs like Club Cinépolis for patrons that offer exclusive services and promotions to members. We are confident that Cinépolis is going to change the way cinema is viewed in the region”.
According to Mr. Suryapratim Banerjee, Mall Manager, Central Mall, “With the opening of Cinépolis in Central Mall, we are confident that the foot fall of the mall will increase substantially in days to come. Central Mall, is conveniently located in Guwahati which makes it an ideal cinema destination. We are happy to associate with the only International multiplex chain in the country and we look forward to a long term association.”
The specially designed multiplex theatre will also offer freshly prepared gourmet food and beverages from the exquisite menu of Coffee Tree – the in-house signature coffee shop by Cinépolis. The brand also has unique flavoured popcorns which include Butter salt, Cheese and Caramel Popcorns