Gurugram: Confiance Communications, an integrated communications agency renowned for building impactful brand narratives, has been awarded the strategic communications mandate for Sprih, a pioneering ClimateTech platform. This engagement adds to Confiance’s growing portfolio of new-age businesses and visionary VCs including CashKaro, Euronics, Bureau, The Quorum Club, Leo Capital, Eternal Capital, and Transition VC.
Sprih, co-founded by Akash Keshav, Ravi Singhal, Rohit Toshniwal, and Hemant Joshi, is redefining enterprise sustainability through AI-powered solutions that help businesses monitor carbon emissions, manage water and waste footprints, and benchmark environmental performance. By transforming ESG data into strategic action, Sprih is positioning sustainability as a lever for business advantage across sectors like manufacturing, mobility, agriculture, and chemicals.
Under this new mandate, Confiance Communications will build a robust PR and communications strategy to elevate Sprih’s brand narrative, amplify its technology-led impact, and spotlight its leadership in India’s rapidly growing ClimateTech landscape. This includes key messaging development, stakeholder engagement, thought leadership, and media outreach to further strengthen Sprih’s presence among enterprise clients, regulators, and industry watchers.
Bushra Ismail, Founder & Chief Strategist, Confiance Communications, commented on the association, “Sustainability is no longer a ‘good-to-have’—it’s a defining business imperative. As organisations across sectors grapple with climate accountability, Sprih is uniquely positioned to lead this transformation with precision, intelligence, and foresight. Their AI-led approach is not just solving a compliance challenge for enterprises globally; it is reimagining sustainability as a driver of long-term value creation. At Confiance, we see this as a powerful storytelling opportunity. Our role will be to shape a compelling narrative arc that not only showcases Sprih’s pioneering solutions, but also frames them within the larger context of climate innovation and regulatory evolution. We’re proud to partner with a brand that’s as mission-driven as it is technologically disruptive.”
Akash Keshav, Co-Founder & CEO, Sprih, shared his vision for the partnership, “Our work at Sprih goes beyond measurement—we are building the operating system for sustainable business transformation. As climate imperatives become central to boardroom decisions, it’s essential for our story to be told with depth and precision. In Confiance, we’ve found a partner that understands how to distill complex innovation into compelling narratives. This collaboration will help us shape public discourse around sustainability, deepen stakeholder engagement, and position Sprih as a category-defining force in ClimateTech.”
Known for its narrative-first approach, Confiance Communications specializes in transforming deep-tech and mission-led ventures into widely recognized, purpose-driven brands. With a strong focus on thought leadership and ecosystem positioning, the agency is set to play a critical role in advancing Sprih’s communications objectives and long-term brand strategy.
