Mumbai: A new service Connect direct Media has been started, aiming at bringing ease and transparency in buying media spaces. For large corporations, media planning is done by large agencies with substantial cost, but in case of small enterprises and MSME, they can’t afford their services and this is where connect direct media comes to play.
The brainchild of Rishi Anand & nurtured by Sumit Mehra, the Media Industry veterans, having worked in Media for nearly 20 years always felt that there is a need for some intermediary between Media and MSME. Speaking on launch, the company said “Majority of the MSME perceive advertising on various platforms as expensive, but that is not the true picture, we intend to democratise the media buying by leveraging technology and provide ease in buying media spaces.
Currently, we have done few tie-ups with Media houses, and the plan is to complete the alliance and integration process in the next quarter with all the media options available in the country.
This service is dedicated to MSME & Start-ups in India, wherein they can buy Media online at the best rates. We can be reached by simply logging on to www.connectdirectmedia.com or by dropping a mail at firstname.lastname@example.org.”