Mumbai: Public Relations (PR) and Social Media agency, Crosshairs Communication has been awarded PR and social media mandate for Amyr – a fine menswear jewelry brand and social media mandate for Misa a luxury candle-making brand. The Boutique Agency would be helping out brands reach better heights and create a remarkable strategy to suit the brand’s needs.
Crosshairs Communication is one of the leading Public Relations and Social Media agencies in India. The core values that drive its philosophy are innovation, strategy, and entrepreneurial spirit, leading to impactful results and delivering beyond expectations.
Commenting on this successful venture, Stuti Jalan Surekha, Founder, Crosshairs Communication said, “We are ecstatic to be the communication partners of Amyr and Misa. These brands are game-changers in the luxury fashion and home decor markets respectively. Also taking into account the dynamic nature of consumer-driven markets its integral to communicate and engage with them in a planned manner. We look forward to building strong visibility for them in the relevant segments.”
Taking into account the rise in demand for men’s accessories Amyr has launched a line of bespoke contemporary and innovative jewelry creations for men. Amyr is a jewelry company curated for the modern man aimed at revolutionizing fine men’s jewelry with its radical style and unique design-centric approach to crafting distinct pieces for the fashion-forward gentleman. Audacious and determined, Amyr is the embodiment of the discerning man looking to make a statement.
Given the current scenario, a calming vibe is an integral part of staying at home and what better way to get the peaceful vibes than candles. Taking this thought ahead Misa is a brand that makes handmade candles in the finest tradition of luxury candle-making, with fragrances are painstakingly curated by the best perfumers in France and the USA. All the candles are hand-poured in small batches allowing for the utmost attention to detail and quality.