Mumbai: Anand Rathi Group has announced the elevation of Devang Mehta as its new Chief Marketing Officer (CMO), marking a key milestone in his professional journey with the organisation. The announcement was shared by Mehta on his LinkedIn profile.
Reflecting on the achievement, Mehta wrote, “CMO – 9 Years Ago, I Wrote It Down. Today, I Live It. Nearly 9 years ago, during an interview for an AVP role at a leading broking firm, I was asked to write down my ultimate career goal. Without hesitation, I wrote: “To become the CMO of a reputed BFSI organization. It wasn’t just an answer; it was a promise to myself. Today, that circle is complete. I am incredibly proud to announce that I have been conferred the title of Chief Marketing Officer (CMO) at the Anand Rathi Group.”
He further added, “The last 6 years here have been the most defining of my career. When I joined, I had the unique opportunity to build the marketing function from scratch. We didn’t just implement standard practices; we built custom tools, systems, and processes tailored specifically to the group’s values and DNA.
Watching the Anand Rathi Group grow—across Stock Broking, NBFC, Wealth, and Insurance Broking—has been a privilege. Seeing two of our entities listed on the stock exchanges and delivering exceptional value to shareholders makes this moment even sweeter.
This isn’t just about a title; it represents:
✔️6 years of relentless building.
✔️A team created from the ground up that I am fiercely proud of.
✔️A vision that turned into reality.
I am deeply grateful to the leadership for trusting me with this vision. While this long-term goal is now achieved, the hunger remains.”
In his new role, Mehta will lead the Group’s marketing strategy across all business verticals, focusing on strengthening brand visibility, building digital-first initiatives, and enhancing client engagement for one of India’s most diversified financial services firms.
His appointment comes as the Group continues to expand its presence across wealth management, investment advisory, capital markets, and allied financial services. Mehta’s elevation reinforces Anand Rathi Group’s commitment to deepening its marketing capabilities and strengthening engagement with India’s growing investor ecosystem.
