New Delhi: To celebrate the festival of colours, Discovery Channel will premiere ‘Spirit of India – Holi’, a one hour special programme that will delve into the rituals of this fun filled festival.
The programme will showcase the cultural folklore that surrounds Holi, a festival that breaks all social barriers as India comes together every year to celebrate this colourful carnival. Viewers will get to see up and close how Holi is celebrated in Mathura and the week-long merriment that take place across popular temples in Braj, the city of Lord Krishna, the iconic Radha- Rani temple of Barsana, the popular Banke Bihari temple in Vrindavan among others.
Premiering on March 23 at 9 pm, ‘Spirit of India – Holi’ is part of Discovery Channel’s biggest television series Spirit of India that offers ode to the festivities across the diverse culture in India.
The programme will reveal popular as well as the lesser known facts and trivia of Holi including revisiting tales of Lord Krishna to the ritual where men mischievously taunt women and later get beaten with sticks at Radha Rani temple to the burning of Holika.
Festival unfolding all its colourful glory in ‘Spirit of India – Holi’ will be aired on Discovery Channel, Discovery Tamil and Discovery HD World at 9 PM.
About Discovery Channel
Discovery Channel, the flagship network of Discovery Communications, is devoted to creating the highest quality pay-TV programming in the world and remains one of the most dynamic networks on television. First launched in 1985, Discovery Channel reaches 210 million subscribers in Asia Pacific. It offers viewers an engaging line-up of high-quality non-fiction entertainment from blue-chip nature, science and technology, ancient and contemporary history, adventure, cultural and topical documentaries.
About Discovery Communications
Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world’s #1 pay-TV programmer reaching nearly 3 billion cumulative subscribers in more than 220 countries and territories. For 30 years Discovery has been dedicated to satisfying curiosity and entertaining viewers with high-quality content through its global television brands, led by Discovery Channel, TLC, Animal Planet, Investigation Discovery, Science and Turbo/Velocity, as well as U.S. joint venture network OWN: Oprah Winfrey Network. Discovery controls Eurosport, the leading pan-regional sports entertainment destination across Europe, Asia Pacific, the Middle East and Africa. Discovery also is a leading provider of educational products and services to schools, including an award-winning series of K-12 digital textbooks, through Discovery Education, and a digital leader with a diversified online portfolio, including Discovery Digital Networks. In Asia Pacific, 15 Discovery brands reach 677 million cumulative subscribers in 38 countries and territories with programming customised in 14 languages and dialects. For more information please visit www.discoverycommunications.com.