Gurugram: Honasa Consumer Limited has elevated Nilesh Kotalwar to the role of Chief Marketing Officer (CMO), reinforcing its leadership team as the company continues to strengthen its portfolio of beauty and personal care brands.
In his new role, Kotalwar will lead the company’s integrated marketing function across its brand portfolio, with a focus on deepening consumer engagement, accelerating brand growth, driving innovation across marketing channels, and strengthening Honasa’s leadership in the beauty and personal care category.
Kotalwar assumes the role after spending the last two years at Honasa Consumer, most recently serving as Senior Vice President – D2C & Online Revenue, where he played a key role in strengthening the company’s digital commerce capabilities and accelerating online growth across its portfolio.
Commenting on the appointment, Varun Alagh, Co-founder & CEO, Honasa Consumer Limited, said, “At Honasa, we’ve always believed that the best marketing decisions come from a deep understanding of consumers backed by strong business fundamentals. Nilesh has consistently demonstrated a deep understanding of our consumers and the evolving digital ecosystem. His ability to combine data-driven decision-making with strong brand thinking has helped drive meaningful growth for our business. As we continue to scale our House of Brands, his experience across digital commerce and brand building will help us create stronger, more resilient brands.”
Speaking on his appointment, Nilesh Kotalwar, Chief Marketing Officer, Honasa Consumer Limited, said, “Over the last two years at Honasa, I’ve had the opportunity to closely understand how consumers discover, evaluate and choose our brands. My early years in brand management taught me the importance of building brands through a deep understanding of consumer behaviour, while my journey since has reinforced the role of data and commerce in driving growth. This role gives me an opportunity to build on those learnings and shape a new-age marketing playbook for a digital-first company like ours – one that’s deeply rooted in consumer insight, moves at the speed of culture, and delivers measurable business outcomes. I’m excited to work with our teams to continue building brands that consumers trust and come back to.”
An alumnus of IIM Lucknow, Kotalwar brings over 15 years of experience across FMCG, e-commerce, digital marketing, customer and shopper marketing, and brand management.
Prior to joining Honasa Consumer, he held leadership roles at Hindustan Unilever and Godrej Consumer Products, where he led business transformation initiatives while building digital and technology capabilities across modern trade and e-commerce. Throughout his career, he has focused on developing consumer-first marketing strategies, strengthening brand positioning, driving innovation, and delivering sustainable business growth across multiple categories.
The leadership elevation comes as Honasa Consumer continues to invest in strengthening its house of brands and expanding its presence in India’s fast-growing beauty and personal care market.
