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Dream11 parent Dream Sports pivots to Finance amid Gaming Ban; Pulls Out as Team India Sponsor

Dream Sports is piloting a new financial services platform, Dream Money, as part of its diversification plans.

by MN4U Bureau
August 25, 2025
in Marketing
Reading Time: 2 mins read
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Mumbai: In a major shake-up for India’s gaming and sports ecosystem, Dream11’s parent company Dream Sports is recalibrating its strategy after the government’s blanket ban on online real-money gaming.

Industry sources confirmed that Dream Sports is piloting a new financial services platform, Dream Money, as part of its diversification plans. The app, published by Dream Sports’ entity DreamSuite, is currently under closed testing and not yet formally launched.

According to details available on Google Play Store, Dream Money will allow users to make daily gold purchases starting at ₹10 and offer fixed deposit services from ₹1,000 upwards. The DreamSuite website also indicates that a broader offering under “DreamSuite Finance” is in the works, with promises of “seamless financial services.”

The pivot comes at a time when Dream11, India’s largest fantasy sports platform, is exiting its high-profile sponsorship of the Indian men’s cricket team. The decision follows the passage of the Promotion and Regulation of Online Gaming Bill, 2025, which bans real-money gaming, including fantasy sports.

Dream11 had signed a ₹358 crore deal with the Board of Control for Cricket in India (BCCI) in 2023, committing ₹3 crore per home match and ₹1 crore per away game. However, with the new legislation imposing stiff penalties — including fines up to ₹1 crore and prison terms of up to three years — the company has reportedly opted out of the sponsorship.

The development leaves the BCCI scrambling to find a new lead sponsor ahead of the Asia Cup 2025, which begins on September 9 in the UAE. Jerseys featuring Dream11’s logo have already been printed but will not be used. “If it’s not permissible, we’ll not do anything. The BCCI will follow every policy of the country that the central government frames,” said BCCI secretary Devajit Saikia.

Despite the regulatory setback, Dream Sports continues to operate across several other verticals, including sports experience and travel venture Dream Set Go, ticketing and merchandise platform FanCode, game development unit Dream Game Studios, and the non-profit Dream Sports Foundation.

The shift toward financial services via Dream Money signals a larger repositioning for Dream Sports, which until recently was among India’s biggest real-money gaming players. With fantasy sports outlawed, the company is betting on adjacent industries — from fan engagement to fintech — to sustain its growth trajectory.

Tags: Asia Cup 2025BCCIBoard of Control for Cricket in IndiaDevajit SaikiaDream MoneyDream Set GoDream SportsDream Sports FoundationDream11FanCodeOnline Gaming Bill

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