DViO Digital, a leading digital-first and creative-tech agency, which serves global markets with its headquarters in India has won the digital creatives mandate for Razorpay, a leading full-stack financial solutions company.
Razorpay is one of India’s leading fintech companies, known for enabling traditional companies as well as start-ups to start accepting online payments quickly and easily, with low integration times, multilingual checkout and high transaction success rates. As a part of the mandate, DViO Digital will be responsible for driving educational and marketing content for digital amplification across channels for the fintech giant’s payment gateway business.
Sowmya Iyer, Founder & CEO, DViO Digital added, “Fintech is an interesting and growing space in India especially since it got a boost during the pandemic. With Razorpay we will look to strategize, innovate and execute campaigns that focus on consumer education and then advocacy. This will not only enable us to promote the brand’s services but also increase awareness about digital payments at large, something that is much required in our hyper-digitised world. We look forward to working on impactful campaigns with Razorpay and creating unique benchmarks via our works.”
The digital-first and creative tech company further expands into the Fintech sector with the second significant win acquisition after PhonePe last year.