Chennai: Green Trends, an unisex hair and beauty salon chains under the FMCG major CavinKare, has launched its latest consumer campaign titled ‘Big Style’s Extra’ — a city-wide initiative focused on rewarding salon experiences and celebrating personal style. The campaign, live across all Green Trends salons in Chennai throughout July 2025, aims to encourage both men and women to indulge in premium grooming services while enjoying attractive savings.
As part of the campaign, customers can avail free salon services worth up to ₹2500 or opt for flat discounts up to 30% on their bill, based on their spend value. For example, women spending ₹3000, ₹4000 or ₹5000 are eligible for free services worth ₹1500, ₹2000 or ₹2500 respectively — or can choose discounts of 20%, 25% and 30%. Similarly, male customers spending ₹1000, ₹1750 or ₹2500 will receive comparable benefits.
Deepak Praveen, Chief Business Officer, Green Trends, shared, “With Big Style’s Extra, we’re putting the spotlight back on customers — on their individuality, their confidence, and their right to look and feel their best. We’ve always believed that beauty is not a luxury, but a personal celebration. This campaign brings that vision alive through exceptional value and unmatched service.”
The offer is open to all walk-in and existing customers, and the brand anticipates a strong response from across the city, especially as consumers increasingly seek self-care moments in their everyday lives. The campaign also reinforces Green Trends’ commitment to making professional beauty services accessible and enjoyable for all.
Running until 31st July 2025, the ‘Big Style’s Extra’ campaign encourages customers to visit their nearest Green Trends salon and experience high-quality grooming services with rewarding benefits.
