New Delhi: Grey Cell Public Relations, one of India leading PR firms, announced that it has won the PR mandate for zingbus, a leading startup focused on improving intercity bus travel space. In this alliance, Grey Cell Public Relations will handle the PR campaigns and implement its strategies for an organized manner towards the development of the brand.
zingbus is already the highest-rated bus line in the country across digital platforms and social media. It aggregates fleets of buses to deliver end-to-end standardized intercity travel experience at affordable prices. The emerging brand in the intercity bus services believes that Right to affordable and dignified travel is fundamental to human existence and development, and aspires to provide access to safe, reliable, and affordable travel to everyone.
Commenting on the alliance, Prashant Kumar, cofounder, zingbus said, “We are extremely pleased with this collaboration with Grey Cell Public Relations as we look forward to the great PR experience which Grey Cell is going to offer us. I am very sure it would be a fruitful experience for the emerging market presence of our brand and valuable bus services which we would offer to our customers.”
Madhukar Kumar, Founder and chief strategist, Grey Cell Public Relations, said, “we are really excited with this new strategic collaboration with zingbus, one of the finest bus services in India. We look forward to working with zingbus leadership team and helping them build an amazing market presence for the brand with our committed and dedicated team like we have done for many new economy businesses in the past.”