Aashish Walia, a seasoned marketing professional with over 22 years of experience across marketing functions has joined hands with Fabled Minds MICE & Events Pvt. Ltd.
Elaborating on his decision to quit a position of strength as CMO at IndiaFirst Life, Aashish said, “My IKIGAI found me rather than me finding it. The decision of venturing into event management is prompted by sheer passion and my personal experience in the field of creating experiential events and collaborations. I wanted to walk the path of entrepreneurship and invest in a business to have a learning experience; at the same time use my corporate experience to create excellence. I wish to own and create meaningful events and curate unmatched experiences with the work we do at Fabled Minds MICE & Events Pvt. Ltd.”
Aashish Walia in his previous avatar spearheaded the Marketing, Brand, PR, Customer Experience, Customer Engagement, Distributor Engagement, Digital Sales, Social media, BTL, Channel Marketing, Event Management functions at IndiaFirst Life. In his role, he strived to build meaningful conversations and brand trust while strategically fixing problems and fuelling growth. Most importantly, as a professional – he has grown to align, lead and grow teams. While he loves winning, helping the team win gives him greater joy. The focus has always been on making high-quality decisions to create a high decibel impact!
Fabled Minds MICE & Events Pvt. Ltd. was incorporated on 7th May 2019 by Kamal Punjabi and Poonam Sharma as directors. Aashish joins in with an investment as a 3rd partner and director in the company. Fabled Minds has the vision of making it big in domestic and international events and has plans of expanding to Asia pacific and UAE markets.
