Global market research firm Ipsos has announced a slew of changes at the senior level in India in keeping with its ambitious growth targets and planning for 2025.
Balaji Pandiaraj, Country Service Line Leader, Automotive and Mobility Development (AMD) will now lead Customer Experience (CEX) for Ipsos India. CEX is identified as a key growth area for Ipsos in India and Pandiaraj has worked extensively with automotive clients in the areas of vehicle clinics, customer experience, mystery shopping, segmentation and tracking, for the past five years in Ipsos India and beyond.
Apeksha Jain will take over from Pandiaraj and has been elevated to the role of Country Service Line Leader, Automotive and Mobility Development (AMD).
Further, Rahul Bhardwaj, Executive Director, will also take up the role of Country Lead for Product Testing, Consumer Packaged Goods (CPG). Bhardwaj has a proven track record in driving innovation work with key clients and this additional charge will enable him to improve data quality, product testing processes and enhancing overall client satisfaction. His endeavour will be to achieve new performance benchmarks.
Deepti Chandna, Executive Director, will be Country Lead for Innovation and Forecasting for Durables, Services and Technology (Non-CPG) sector. Innovation and Forecasting has been seeing phenomenal growth and Chandna will be leveraging her skills in trend spotting and forecasting in driving growth. Pooja Doshi, Executive Director, takes up additional charge as Country Lead of Innovation and Forecasting in Consumer Packaged Goods (CPG).
Amit Adarkar, CEO, Ipsos India, said, “It is our endeavour to provide clients best of our solutions, led by domain experts and with a greater responsiveness, driven by one of our edicts of Client First, to enable our clients to act smarter and bolder in a rapidly changing world. Also, the macro and micro-leadership roles will be our dual approach to achieve our highly ambitious growth targets for 2025 and provide client attentiveness.”
“Guiding and nurturing our exceptional talent in their new leadership roles is a privilege. We, as a team, are committed to fostering a culture of innovation and excellence at Ipsos India, and we are confident that our collective efforts will not only elevate our services but also empower our clients to make smarter, bolder decisions in our ever-changing world. This commitment stands as a testament to our unwavering focus on putting our clients first and helping them thrive in a dynamic and challenging landscape,” said Anthony Dsouza, Country Service Line, Innovation, Ipsos India.
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