MUMBAI: Jetapult, an AI-driven gaming investment firm, has strengthened its AI suite by bringing on board Oz Silahtar as Partner, AI Platforms and Dr. Arjun Jain. This move aims to reinforce Jetapult’s ongoing efforts to integrate advanced AI capabilities across mobile game studios, with a clear focus on solving real industry challenges. These include streamlining content production through large-scale asset generation, automating UA creatives and ASO strategies in a post-IDFA world, and integrating performance and user data systems to enable smarter, faster decision-making.
Oz Silahtar, an MIT alumnus and serial AI entrepreneur, brings deep expertise in machine learning and generative AI. He previously founded Tarentum AI and UA Hero (acquired by TapNation), and was Head of EMEA at Leonardo.ai, which was acquired by Canva in 2024. At Jetapult, he will guide studios in applying global AI best practices to boost operational efficiency and content innovation.
Joining him is Dr. Arjun Jain, a generative AI and computer vision expert with a Ph.D. from the Max-Planck Institute. He has held key roles at global tech leaders like Apple and is best known for his pioneering work on motion capture technology at Weta Digital for Steven Spielberg movies (The Adventures of Tintin). At Jetapult, Dr. Jain will lead efforts in large-scale asset generation and AI-assisted content creation, streamlining production pipelines across mobile gaming studios.
Silahtar who is Partner, AI Platforms, Jetapult, said, “As an AI entrepreneur, I’ve always been focused on pushing the boundaries of what’s possible with machine learning and generative AI. I see Jetapult’s vision as a bold and timely move to transform mobile gaming. The team is exceptional, and the opportunity to apply AI — from rapid content creation to precision player targeting — is immense.”
Sharan Tulsiani, Co-founder and CEO Jetapult, said, “AI isn’t just a tool — it’s the new infrastructure for how games will be built, scaled, and experienced. At Jetapult, we’re not just adapting to this shift — we’re leading it. By bringing in experts like Oz and Dr. Jain, we’re doubling down on our belief that the future of game development lies in AI-native studios. With our GamePac AI platform, we’re giving studios the ability to move faster, create smarter, and operate more efficiently — unlocking a new era of scalable, data-driven creativity in mobile gaming.”
Jetapult’s proprietary GamePac AI suite is built to unlock greater efficiency for studios by integrating AI directly into everyday workflows. Currently used across its portfolio companies, GamePac helps automate asset creation, generate performance-optimized ads, and equip game teams with tools that drive speed, creativity, and smarter decision-making—laying the foundation for more scalable and efficient game development.
Jetapult is looking to enhance its AI capabilities by recruiting talent, including engineers, researchers, and creatives. The company is focussed on building the next generation of AI-native studios across high-growth markets, where creativity and automation converge to unlock new opportunities in gaming.
