Chennai : Tamil satellite channel ‘Kalaignar TV’ has revamped its ad sales team with two new appointments as part of its on-going process of overhauling the channel in all aspects.
The channel has roped in M.V. Ravichandran as General Manager – Marketing with the responsibility to administer the ad sales all over India and appointed E.Raju as Marketing Manager with charge of tapping the clients on Rest of Tamil Nadu (RoTN) region.
M.V. Ravichandran comes with 25 years of experience in Media sales. Before joining Kalaignar TV he was working with Peppers TV for the past two years and prior to that he was with Armour Displays – an Integrated OOH Media for about 10 years. on the other hand E. Raju was handling ad sales of TN market on Peppers TV and prior to that he was associated with UTV, Balaji Telefilms Ltd and Nimbus.
Speaking to tvnews4u.com M.V. Ravi chandran said ”It is my pleasure to get associated with Kalaignar TV. The channel has positioned itself as a prominent player among Tamil GECs and has lot of potential to grow in all aspects. I look forward to tap the advertisers all over India and bring in more Brands to associate with Kalaignar TV by offering them customised packages and create a win-win deals for mutual and long-lasting benefits”.
Kalaignar TV is gearing up for the launch of the 10th season of ”Manada Mayilada” – its flagship dance reality show and the new team is hoping to get in to the act with this new season of the property. Recently, the channel has also roped in ”Bhagya” from Sun TV as its Programming Head.