Mumbai: Moneycontrol, a digital financial platform, has surpassed an impressive 10 crore (100 million) unique visitors in October 2024, according to data from Google. This landmark achievement reinforces Moneycontrol’s dominant position as the most trusted source for financial news, market insights, and investment tools in India. The platform is part of the Network 18 group (NSE: Network18).
Moneycontrol’s success stems from its unique blend of real-time stock market data, in-depth financial tools, exclusive research, and business news that resonates with investors. Backed by a robust transactional ecosystem, the platform has become an indispensable tool for millions of users. According to global digital measurement agency Comscore, Moneycontrol’s audience in September 2024 was 31% larger than that of The Economic Times, underlining its broad reach and authority in the financial space.
In addition to the significant growth in unique visitors, Moneycontrol’s premium subscription service, Moneycontrol Pro, recently crossed a major milestone, surpassing 1 million subscribers. This achievement places it among the world’s top 15 digital news subscription platforms, on par with industry giants like the Financial Times and Caixin from China. Launched five years ago, Moneycontrol Pro continues to evolve, offering sophisticated tools and insights that cater to the needs of high-net-worth investors and traders, making it a world-class investment resource.
The Moneycontrol app is also witnessing strong engagement, with over 7 million active users per month. The platform’s commitment to continuously adding value is evident through its frequent updates, which introduce innovative features that help investors make informed decisions.
“This is a monumental milestone, and Moneycontrol has truly broken the ceiling as India’s premier digital finance platform,” said Adil Zainulbhai, Chairman, Network 18. “This achievement reflects the high level of consumer confidence in the cutting-edge market data tools and content we offer, empowering users to make smarter investment choices.”
Beyond impressive audience growth, Moneycontrol’s engagement metrics have surpassed expectations. Comscore’s data reveals that Moneycontrol’s page views in September 2024 were nearly 40% higher than that of The Economic Times, with the platform leading the sector in terms of time spent—clocking an astounding 407.48 million minutes. This highlights that users are not only frequenting the site but also engaging deeply with the content.
“We are thrilled that over 10 crore people chose Moneycontrol in just one month—this is a powerful endorsement of the quality and value we deliver,” said Nalin Mehta, Managing Editor, Moneycontrol. “This milestone further strengthens our commitment to providing comprehensive, real-time financial insights that empower retail investors to make informed and smart investment decisions.”
In addition to its core offerings, Moneycontrol has been expanding its footprint in the fintech space, launching services such as personal loans, fixed deposits, bank account management tools, and credit scores. This expansion positions Moneycontrol as a complete financial ecosystem, bringing a wide range of services under one digital roof and solidifying its role as a comprehensive financial partner for millions of Indians.
As Moneycontrol continues to innovate and expand its services, it remains well-positioned to lead the digital finance space in India, making significant strides in engaging users with high-quality, actionable financial content and solutions.
