New Delhi: PerformAce, a pioneer in digital marketing and performance media solutions, announced its strategic expansion into Southeast Asia, marking a key milestone in its global growth journey. Vishal Raj has been appointed as Business Head for the region.
Vishal Raj brings nearly 20 years of experience across NBFC, digital advertising, and media sales, with a strong track record in APAC markets, having worked with Network18, JioSaavn, ByteDance, ShareChat, and as Global Lead for BeLive. Most recently, he drove growth for a SaaS company in Singapore, collaborating with clients and partners across Southeast Asia.
Speaking on the expansion, Saurabh Gaur, CEO, PerformAce, said, “Expanding into Southeast Asia is an important step in PerformAce’s journey to becoming a truly global player in the industry. The region’s vibrant markets and advancing digital ecosystem present extraordinary opportunity, and with Vishal Raj’s proven track record leading APAC business development and digital solutions, we are assured that we will be positioned to establish a strong regional presence and deliver significant value to both clients and partners. Vishal will be very important in leading us through this exciting period of growth and innovation.”
Welcoming his new role, Vishal Raj, Business Head, Southeast Asia, PerformAce, said, “My goal is to leverage PerformAce’s insights and technology solution to ultimately add measurable value to clients and organization across Southeast Asia. I am focused on developing high-performance teams, developing strategic partnerships, and fostering scalable and sustainable business growth across multiple Southeast Asia markets. By focusing on collaboration, local market insights, and creative solutions, I look forward to developing a solid foundation for PerformAce’s success across the Southeast Asia region.”
The expansion will be anchored in Singapore, serving as the regional headquarters, with teams and partnerships planned in Vietnam, Indonesia, and Thailand. PerformAce continues to strengthen its reputation for strategic innovation, operational discipline, and customer-centricity, positioning itself for long-term success globally.
