Tuesday, June 6, 2023
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • Straight Talk
    • Gamechangers
No Result
View All Result
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • Straight Talk
    • Gamechangers
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Featured

PFT partners with HOOQ to offer Cloud based content delivery Solutions

by MN4U Bureau
June 5, 2015
in Featured, Marketing
Reading Time: 2 mins read
A A

Share Share ShareShare

Mumbai : Prime Focus Technologies (PFT), the technology subsidiary of Prime Focus, the world’s largest media services powerhouse, has bagged a deal with HOOQ where PFT’s CLEARTM Operations Cloud will help package and deliver content on HOOQ, Asia’s new Over-the-Top (OTT) service from Singtel, Sony Pictures Television and Warner Bros. Entertainment.

HOOQ will deliver both Hollywood blockbusters and television series, as well as popular local movies and programs to customers anytime, anywhere by enabling them to stream and download their favorite shows on their device or platform of choice.  HOOQ will be rolled out progressively across Asia, including India, Indonesia, the Philippines and Thailand, from the first quarter of 2015.

The biggest challenge for any OTT platform is speed of delivery as content exists in different formats, varied quality standards, no subtitles, dubs, edits etc. Piecing this puzzle quickly for consumption requires technology. That’s the advantage of PFT’s CLEARTM, Hybrid Cloud-enabled Media ERP Suite. As part of the deal, CLEAR Operations Cloud will manage key workflows including content processing and packaging. The solution initially includes managing over 20,000 hours of Indian and Hollywood content for HOOQ.

“Prime Focus Technologies is thrilled to be a part of a transformative OTT solution in Asia” said Ramki Sankaranarayanan, Founder and CEO, PFT. “Consumer behavior is changing rapidly and HOOQ will surely have the first mover advantage in the Asian market. Our ‘Digital Next’ offering, Operations Cloud is uniquely placed to match scale, complexity and disruptive vision of HOOQ to securely present premium global and local content to a billion Asian viewers anytime, anywhere.” said Sankaranarayanan.

“Prime Focus Technologies is a known name in innovative Cloud solutions especially in the Asian market” said Peter G. Bithos, CEO of HOOQ. Their experience and technology prowess will add huge value in managing project of this scale and size,” concluded Bithos.

PFT launched its latest ‘Digital Next’ offerings at NAB 2015 that enables the M&E industry to cater to hyper digital consumers. With Operations Cloud, M&E clients don’t just store and transcode, but perform end-to-end Content Operations on Cloud.

PFT partners with HOOQ with in few days of entering Indian market to offer Video on Demand services through online streaming services and the cloud support extended by PFT is likely to add more technical advantage for HOOQ.

Tags: CEO of HOOQCLEAR Operations CloudCLEARTM Operations CloudFounder and CEO of PFTHOOQMedia ERP SuiteOTTOver-the-topPeter G. BithosPFTPFT partners with HOOQPFT’s CLEARTM Operations CloudPrime Focus TechnologiesRamki SankaranarayananSingtelSony Pictures Televisiontransformative OTT solutionWarner Bros. Entertainment

RECENT POSTS

BSH Home Appliances India appoints Saif Khan as MD & CEO
Featured

BSH Home Appliances India appoints Saif Khan as MD & CEO

June 6, 2023
0

BSH Home Appliances, a subsidiary of BSH Hausgeräte GmbH, has appointed Saif Khan as the Chief Executive Officer and Managing...

Read more
MullenLowe unveils new global positioning and brand identity
Advertising

MullenLowe unveils new global positioning and brand identity

June 6, 2023
0

MullenLowe unveils its new global identity and a refreshed positioning, created to unite the network across 57 markets globally and...

Read more
South Side Story – Beyond the report: Digital and traditional are co-existing in the South
Exclusive

South Side Story – Beyond the report: Digital and traditional are co-existing in the South

June 6, 2023
0

JioCinema has been aggressive in the streaming business, the numbers are impressive and the content is free. When it comes...

Read more
Indian households to make over 50% non-cash transactions by FY26: Redseer
Analysis

Indian e-commerce market to reach INR 900K Cr by FY26, driven by Tier-2 and smaller cities

June 6, 2023
0

The Indian e-Commerce market, which is currently at INR 400K Cr, is expected to reach INR 900K Cr by FY26,...

Read more
Scaler partners with Disney+ Hotstar for WTC 2023 finals
Featured

Scaler partners with Disney+ Hotstar for WTC 2023 finals

June 6, 2023
0

Scaler, a tech education startup, announced its association with the online video streaming platform Disney+ Hotstar as an official partner...

Read more
Moving Walls forays into new markets with Adsmovil
Advertising

Moving Walls forays into new markets with Adsmovil

June 6, 2023
0

Moving Walls, a global outdoor advertising enterprise software provider, has entered into a partnership with Adsmovil, a Media Tech company...

Read more

LATEST NEWS

MullenLowe unveils new global positioning and brand identity

MullenLowe unveils new global positioning and brand identity

June 6, 2023
South Side Story – Beyond the report: Digital and traditional are co-existing in the South

South Side Story – Beyond the report: Digital and traditional are co-existing in the South

June 6, 2023

ANALYSIS

Indian households to make over 50% non-cash transactions by FY26: Redseer
Analysis

Indian e-commerce market to reach INR 900K Cr by FY26, driven by Tier-2 and smaller cities

June 6, 2023
0

The Indian e-Commerce market, which is currently at INR 400K Cr, is expected to reach INR 900K Cr by FY26,...

PEOPLE

BSH Home Appliances India appoints Saif Khan as MD & CEO
Featured

BSH Home Appliances India appoints Saif Khan as MD & CEO

June 6, 2023
0

BSH Home Appliances, a subsidiary of BSH Hausgeräte GmbH, has appointed Saif Khan as the Chief Executive Officer and Managing...

Godrej Consumer Products appoints Aasif Malbari as CFO

Godrej Consumer Products appoints Aasif Malbari as CFO

June 6, 2023

MARKETING

Shikhar Dhawan invests in TagZ Foods, becomes brand ambassador
Featured

Shikhar Dhawan invests in TagZ Foods, becomes brand ambassador

June 5, 2023
0

TagZ Foods, a Bengaluru based urban snack brand has announced that it has roped in Indian cricketer Shikhar Dhawan as...

Subscribe to Newsletters

ADVERTISING

Moving Walls forays into new markets with Adsmovil
Advertising

Moving Walls forays into new markets with Adsmovil

June 6, 2023
0

Moving Walls, a global outdoor advertising enterprise software provider, has entered into a partnership with Adsmovil, a Media Tech company...

Wavemaker India retains media mandate for Pernod Ricard India

Wavemaker India retains media mandate for Pernod Ricard India

June 5, 2023
Publicis Worldwide India appoints Sumant Bhattacharya as EVP - Strategy

Publicis Worldwide India appoints Sumant Bhattacharya as EVP – Strategy

June 5, 2023

PRINT

Dainik Bhaskar launches in Mumbai; appoints Concept to manage the brand
Featured

Dainik Bhaskar launches in Mumbai; appoints Concept to manage the brand

May 30, 2023
0

Dainik Bhaskar, a regional daily newspaper, has launched in Mumbai and has appointed Concept, an Independent Integrated Communication agency, to...

DB Corp Q3FY23: Ad revenue up 29 pc at Rs 11,233 mn

DB Corp’s total revenue grew by 21.2 pc to Rs. 21,682 mn in FY2023

May 19, 2023
Sportstar

The Hindu Group unveils Sportstar’s revamped edition

May 15, 2023

THINK THROUGH

How native ads can help drive awareness, engagement and conversion for brands
Featured

How native ads can help drive awareness, engagement and conversion for brands

May 23, 2023
0

The rise of social media and content-sharing platforms has had a profound impact on how native advertising fits into the...

Contact Us :

UPLIFT MEDIANEWS4U DIGITAL PVT LTD

No. 194B , Aram Nagar 2, JP Road

Versova, Andheri West

Mumbai - 400061

Umanath.V
+91-99400-17868
[email protected]

Medianews4u.com © 2019 - 2023 All rights reserved.

No Result
View All Result
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • Straight Talk
    • Gamechangers

Medianews4u.com © 2019 - 2023 All rights reserved.