Mumbai: Bolstering its key leadership team, Pocket Aces, India’s leading digital media entertainment company announces the appointment of VidyuthBhandary as Vice President – Content Production & Design. He will be managing and scaling the company’s in-house production and post production capabilities. Pocket Aces is the largest creator of digital video content in India, across their three existing channels – FilterCopy, Dice Media, and Gobble, as well as two newly launched channels – Nutshell and Jambo.
Vidyuth has spent over two decades in the content ecosystem with stints in the OTT, Television Broadcasting, Television Production, Radio and Advertising sectors. He has worked at leading media conglomerates like Star India, The Times Group, Fremantle media Asia, Turner International India and Reliance Entertainment, among others. Prior to joining Pocket Aces, Vidyuth was heading Business Operations and Commercials at MX Player.At Pocket Aces, Vidyuth will be responsible for overseeing production and post production (script-to-screen) of all video content across the company’s short form and long form verticals. He will oversee a diverse set of teams which will include in-house producers, editors, cinematographers, sound designers, and graphic designers.
Commenting on the appointment, Ashwin Suresh, Co-Founder, Pocket Aces, said, “We are very excited to have a seasoned media professional like Vidyuth join our growing team, and together we look forward to scaling Pocket Aces’ content output. This year, we are aiming to create 15 long form fiction and non-fiction series and over 1000 short form content pieces; Vidyuth’s experience will be instrumental in building and training teams to create this volume of output in a sustainable and profitable manner.”
Vidyuth Bhandary, Vice President – Content Production & Design, Pocket Aces, said, “I am thrilled to join Pocket Aces, which has redefined the kind of content millennials consume today. From just 20 million monthly views in 2016 to a billion monthly views in 2019; Pocket Aces’ meteoric growth has been inspirational. With many exciting new developments in the pipeline, I look forward to working with the young, talented, and energetic team of Pocket Aces andhelp steer the company towards an accelerated growth trajectory.”