Mumbai: In a landmark moment for rummy enthusiasts across the country, RummyCircle has launched the National Rummy Series (NRS)—a one-of-a-kind competition set to crown India’s first-ever National Rummy Champion. Headlined by iconic cricketer Sourav Ganguly, the campaign will culminate in a five-episode grand finale streaming exclusively on JioHotstar.
The initiative is designed to take the beloved skill-based game of rummy from the mobile screen to mainstream entertainment. Conceptualised and executed by RummyCircle, the NRS presents players with a golden opportunity to showcase their strategic prowess on a national stage.
“At the heart of everything we do is our dedication to our players and their passion for the game,” said Saroj Panigrahi, Chief Operating Officer, Games24x7. “The National Rummy Series is a testament to our commitment to raising the bar; bringing together the best talent from across the country to compete at the highest level. With initiatives like this, we’re not just creating immersive experiences, we’re building a stage where skill, strategy, and passion are celebrated on a national scale.”
The campaign kicks off with a nationwide call to action, inviting rummy players from across India to join a month-long tournament on the RummyCircle platform. Weekly eliminations will narrow down the field to 18 top players, who will then go head-to-head in a thrilling offline, reality-style grand finale hosted by Sourav Ganguly.
Four engaging brand films have been launched as part of the campaign, creatively depicting the strategic, focused, and composed mindset required to excel in rummy. These films are aimed at building excitement and reinforcing the game’s position as a skill-based sport, inspiring participation from all corners of the country.
The National Rummy Series will be amplified through a 360-degree marketing rollout, including campaigns across TV, OTT platforms, and digital channels to maximize reach and engagement.
RummyCircle operates under the E-Gaming Federation’s code of conduct, upholding the highest standards of fair play and ethical gaming. The platform incorporates robust data protection, anti-fraud tools, and secure payment systems to ensure a safe, bot-free, and transparent experience for all participants.
With the National Rummy Series, RummyCircle is not only elevating rummy to a nationally recognized skill competition but also celebrating the strategic brilliance of India’s top rummy minds—ushering in a new era of competitive digital gaming.
