Friday, June 2, 2023
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • Straight Talk
    • Gamechangers
No Result
View All Result
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • Straight Talk
    • Gamechangers
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Featured

Sagar Mahabaleshwarkar joins Contract Advertising as Chief Creative Officer

by MN4U Bureau
December 7, 2018
in Featured, People
Reading Time: 4 mins read
A A
Sagar Mahabaleshwarkar

Sagar Mahabaleshwarkar

Share Share ShareShare

Mumbai: Contract Advertising has announced the appointment of Sagar Mahabaleshwarkar as the Chief Creative Officer.

Tarun Rai
Tarun Rai

Tarun Rai, Chairman & Group CEO, J. Walter Thompson said “We have been in discussions with Sagar for the last few months. And I am very happy that we have him on board, finally. Sagar is an industry stalwart. He has built his reputation over the years across many agencies in India and abroad. He has worked with more traditional FMCG clients as well as some of the iconic technology companies. And he has excelled across media platforms – with the last decade, especially, building his reputation as a digital-first creative leader. Contract has some of the most exciting and high-profile brands. We have big ambitions for the agency. With Raji Ramaswamy as the CEO and Rohit Srivastava, one of the finest strategic minds in the country, what Contract needed was a CCO with the depth of experience and a solid reputation of creative excellence that Sagar brings to the agency. He is the ideal creative leader to take Contract to the next level and make it a creative powerhouse”.

With over three decades of experience across leading advertising agencies in India and abroad, Sagar is a highly feted creative professional with multiple domestic and international awards under his belt.  In addition, he has also been on the jury of several award festivals. In his long and successful career, he has left his mark on brands like Samsung, Adidas, Grants, Apollo Munich, Jet Airways, Tata Motors, Fiat, Colgate, Airtel, Virgin Mobile, Uninor, Close Up, Dell, Tata Sky, Taj Hotels, Unilever Teas, ITC, Titan, Neo Sports, Star TV, MTV, Kingfisher, Himalayan, to name a few.

Sagar is a seasoned professional who has displayed his prowess in the emerging new age media through several of his campaigns across multiple categories. In addition, he has also set up and nurtured the design function is some of the agencies. He brings extensive experience in creating high impact, 360-degree communication platforms and integrating them across traditional, digital, activation and retail functions.  He has also demonstrated through his work his ability to lead and drive new age creative thinking in an integrated manner.  Over the years, in addition to creating traditional solutions, his repertoire also encompasses innovative technology, CSR program implementation, SEO campaigns, retail design and experiential.

He is recognized for his exemplary client relationships and his experience in working with senior stakeholders across the marketing and communication fraternity.   Sagar is also an inspirational creative leader who is acknowledged for his mentoring skills and who has the reputation of building impactful teams.  He is an advocate of creativity being inspired by technology, leading to the creation of intellectual properties that brands can own.

One of his recent wins has been for the Good Vibes project where the creative solution had a strong technological backbone through a mobile app, enabling two-way communication for deaf blind. This app won over 27 Prestigious Awards including Cannes Innovation, D&AD and Goafest.

Raji Ramaswamy
Raji Ramaswamy

Raji Ramaswamy, CEO, Contract Advertising said “I am delighted to welcome Sagar Mahabaleshwarkar as the Chief Creative Officer responsible for guiding the creative output of Contract in the digital age.  He is a seasoned new age creative leader who has the finest art and design sensibilities. He has worked on some of the biggest brands in the country across both traditional and new media platforms and excelled in every one of them.  Contract manages some of the biggest brands and businesses in the country and we believe Sagar will be able to contribute and add value to each one of them.  He is a game changer with a great track record for creating category breaking and award-winning ideas. He has a deep understanding of digital and technology with a strong belief that the future lies in the meeting of the two. He has built strong integrated teams in his earlier roles and we are confident that he will take the agency to the next level as an integrated agency of the future with big ambitions”.

“I would like to thank Ashish Chakravarty for providing Contract with the creative leadership and support and in getting us to where we are today. I would also like to wish him the very best for the future” added Raji Ramaswamy on Ashish Chakravarty’s movement.

Commenting on his appointment, Sagar Mahabaleshwarkar said “The vision of Contract and the direction that JWT group is taking globally, is to make brands agile and to make brands purposeful. That’s a dynamic shift which is challenging and forward looking. I am excited with Tarun’s strategy. Having worked on a winning note in a highly competitive, tech-first consumer business for the last three years, I am confident the shift is in the right direction. It is all about NOW. The NOW of shifting consumer behavior, of tech enabled lives, of design conscious user, of brave, bold and light-footed ideas. With right partners in Raji Ramaswamy and Rohit Srivastava and with remarkable clients, the new Contract is a promising venture for both its brands and its people”. 

“Advertising that was only art some years ago is now an evolving art woven with science. Not the medium, but the idea is the message, laced with technology and fast changing consumer behavior. It is the complete picture that makes the difference today and not just vanilla advertising” added Sagar Mahabaleshwarkar.

Sagar is a sports enthusiast with a deep interest in cricket, tennis and Formula 1.  In addition, he is also an avid photographer.

Tags: AdidasAirtelApollo Munichappointment of Sagar MahabaleshwarkarChairman & Group CEOChief Creative OfficerClose UpColgateContract AdvertisingCSR programDellFiatGrantsHimalayanITCJet AirwaysJWTKingfisherMTVNeo SportsSagar MahabaleshwarkarStar TVTaj HotelsTarun RaiTata MotorsTata SkyTitanUnilever TeasUninorVirgin Mobile

RECENT POSTS

Vigneshkanth
Exclusive

GameChangers 2022: Black Sheep’s Vigneshkanth conferred GameChanger South – Digital

June 1, 2023
0

RJ Vigneshkanth, Managing Director, Black Sheep was crowned Medianews4u Gamechanger 2022 South - Digital at the awards ceremony in Chennai...

Read more
HR Ranganathan
Exclusive

GameChangers 2022: HR Ranganathan, Public TV conferred GameChanger South – News Media

June 1, 2023
0

HR Ranganathan, Managing Director, Public TV (Writemen Media) was crowned Medianews4u Gamechanger 2022 South - News Television at the awards...

Read more
Ayushman Chiranewala
Exclusive

GameChangers 2022: Ayushman Chiranewala – We are there to change the eye care industry, one hospital at a time

June 1, 2023
0

Ayushman Chiranewala, CMO, Dr. Agarwals Group of Eye Hospitals was crowned Medianews4u Gamechanger 2022 in the South - Brands category...

Read more
Balasubramanian Adityan
Exclusive

GameChangers 2022: Balasubramanian Adityan is GameChanger South – Media

June 1, 2023
0

Balasubramanian Adityan, Chairman, Daily Thanthi Group was crowned Medianews4u Gamechanger 2022 in the South - Media category at the awards...

Read more
Alok Jain
Exclusive

GameChangers 2022: Alok Jain, Star Maa – I thank my team for the great work

June 1, 2023
0

Alok Jain, EVP and Business Head, Disney Star - Telugu, Bengali, Oriya & Kannada, was crowned Medianews4u Gamechanger 2022 -...

Read more
Radikaa Sarathkumar
Exclusive

GameChangers 2022: Radikaa Sarathkumar – I have got miles to go

June 1, 2023
0

Radikaa Sarathkumar, Chairperson and Managing Director, Radaan Mediaworks, was the winner of the Medianews4u GameChangers 2022 South - Lifetime Achievement...

Read more

LATEST NEWS

HR Ranganathan

GameChangers 2022: HR Ranganathan, Public TV conferred GameChanger South – News Media

June 1, 2023
Ayushman Chiranewala

GameChangers 2022: Ayushman Chiranewala – We are there to change the eye care industry, one hospital at a time

June 1, 2023

ANALYSIS

IPL 2023: JioCinema surpasses Hotstar in multiple performance metrics - Bobble AI Report
Analysis

JioCinema’s penetration surges 4x during IPL 2023: Bobble AI Report

May 29, 2023
0

JioCinema's market share has increased nearly fourfold, rising from 10.73% to 40.26%, compared to last year's IPL where it was...

PEOPLE

Pooja Duggal joins ZMCL as HR Head
Featured

Pooja Duggal joins ZMCL as HR Head

June 1, 2023
0

Pooja Duggal has joined Zee Media Corporation Limited as Head Human Resources for ZMCL and its subsidiaries, based out of...

Midea Group appoints Allen Zha as India Head

Midea Group appoints Allen Zha as India Head

June 1, 2023

MARKETING

Cornerstone Sport signs Badminton Sensation PV Sindhu
Featured

Cornerstone Sport signs Badminton Sensation PV Sindhu

June 1, 2023
0

Cornerstone Sport has signed badminton star PV Sindhu, the celebrated two-time Olympic medalist and a trailblazing icon for women's sports....

Subscribe to Newsletters

ADVERTISING

Wavemaker bags Reckitt India's media mandate
Advertising

Wavemaker bags Reckitt India’s media mandate

June 1, 2023
0

Reckitt, a consumer health and hygiene company, has selected Wavemaker as its media agency in India, following a competitive global pitch. Under...

id8 Media Solutions wins integrated media mandate for Amore Gelato

id8 Media Solutions wins integrated media mandate for Amore Gelato

June 1, 2023
mSix&Partners wins integrated media mandate for ManipalCigna Health Insurance

mSix&Partners wins integrated media mandate for ManipalCigna Health Insurance

May 31, 2023

PRINT

DB Corp Q3FY23: Ad revenue up 29 pc at Rs 11,233 mn
Featured

DB Corp’s total revenue grew by 21.2 pc to Rs. 21,682 mn in FY2023

May 19, 2023
0

DB Corp, a print media company and home to flagship newspapers - Dainik Bhaskar, Divya Bhaskar, Divya Marathi and Saurashtra...

Sportstar

The Hindu Group unveils Sportstar’s revamped edition

May 15, 2023
Dainik Bhaskar commemorates 40 years in Indore with 'Bhaskar Utsav'

Dainik Bhaskar commemorates 40 years in Indore with ‘Bhaskar Utsav’

May 8, 2023

THINK THROUGH

How native ads can help drive awareness, engagement and conversion for brands
Featured

How native ads can help drive awareness, engagement and conversion for brands

May 23, 2023
0

The rise of social media and content-sharing platforms has had a profound impact on how native advertising fits into the...

Contact Us :

UPLIFT MEDIANEWS4U DIGITAL PVT LTD

No. 194B , Aram Nagar 2, JP Road

Versova, Andheri West

Mumbai - 400061

Umanath.V
+91-99400-17868
[email protected]

Medianews4u.com © 2019 - 2023 All rights reserved.

No Result
View All Result
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • Straight Talk
    • Gamechangers

Medianews4u.com © 2019 - 2023 All rights reserved.