Mumbai: Sakal Media Group has appointed Pradeep Dwivedi as Chief Executive Officer for the group’s media business.
As a leading independent media group of the country, Sakal has a dynamic media portfolio which includes print dailies, magazines, Television, Digital/ Online business as well as on-ground activations and innovative media solutions businesses. Dwivedi had recently quit Dainik Bhaskar Group as Chief Corporate Sales and Marketing Officer.
Pradeep Dwivedi would be based in Mumbai/ Pune in his new role. He would also work very closely with other initiatives of the group led independently by seasoned business leaders such as Delivering Change Foundation projects including YIN- Young Inspirators Network, Tanishka Foundation, and Global Inspirators Network in building community networks and delivering Smart Village / Smart City projects.
Abhijit Pawar, MD, Sakal Media Group, said “We are excited to have Pradeep Dwivedi joining us as CEO. His exemplary leadership credentials and relationships across multiple industries and deep understanding of media business will be an asset in driving our growth. This is also in alignment with our group vision of sustainable, equitable and measurable socio-economic growth and transformation through all its businesses, and I am looking forward to working with him.”
Pradeep Dwivedi said “The Indian media space is very dynamic with transformation of traditional media businesses in a digital era while retaining the trust and affinity of core legacy audience too. There is also enhanced need to develop innovative impact solutions for advertisers and content partners. This provides enormous opportunities to lead large-scale transformations and creation of value. I have admired Sakal Media Group for many years and am delighted, therefore, to have been chosen to lead the company in the next exciting phase of its journey. I am keen to work with all stakeholders to achieve growth and further success in the years to come.”