SG Sports, led by APL Apollo, acquired ‘Bengaluru Spartans’, one of the eight teams that will participate in the Tennis Premier League 2023. The team has been renamed as ‘Bengaluru SG Mavericks’ with Sania Mirza as its brand ambassador. A new logo of the team has also been launched.
‘Bengaluru SG Mavericks’ has both men and women tennis players who will participate in the sporting event in December in different formats like Men’s Singles, Women’s Singles, Mixed Doubles, and Men’s Doubles.
SG Sports is an arm of APL Apollo, a structural steel tubes brand.
The fifth edition of the Tennis league will take place at the Balewadi Stadium in Pune and the event is being organised under the auspices of All India Tennis Association (AITA) and Maharashtra State Lawn Tennis Association (MSLTA).
Sanjay Gupta, CMD, APL Apollo Tubes Ltd said, “This is a great opportunity for our company to associate with the spirit of sports that teaches us the most valuable lessons in life. We look forward to this association with Bengaluru Spartans which is Bengaluru SG Mavericks now and wish each player ahead of the trailblazing contest to be held in December this year. It is an also amazing start with this league sport that has been gaining more and more popularity in India. It will be great to witness that the new talent will rub shoulders with some of the most versatile tennis players in the world. Overall, it is a great moment to associate the name of the brand with a sport that is popular worldwide.”
Sania Mirza, Brand Ambassador of Bengaluru SG Mavericks said, “I am thrilled to be a part of this exciting venture and obliged to SG Sports for choosing me as their brand ambassador. As a former tennis player and woman, I feel that India has a lot of potential in terms of sports and tennis has seen more and more interest from our young generation recently. Still, there are miles to go before we shine on the world stage in this sport and Tennis Premier League provides a brilliant opportunity for young and upcoming players to prove their mettle on the court. SG Sports is doing a great job in supporting such budding players and giving them an ideal platform where they can compete with top players and learn from their skills.”
Feedback: [email protected]
