Opinion: Media in the Mirror
From the annals of history to the throbbing heart of modern India, resistance has been a companion for those seeking ...
Tag: N. Chandramouli
The INDIA boycott: Will coverage of only one side of the spectrum lead to decline in show viewership?
The opposition alliance ‘INDIA’, which stands for Indian National Developmental Inclusive Alliance, which comprises 26 opposition parties and is in ...
Was SBI Life right in using competitors’ taglines?
Friendship day in India was observed on the first Sunday of August, as usual brands jumped onto the bandwagon to ...
Think Through: How do Adani takeover and talent exits impact NDTV? Will Hindenburg headwinds hit broadcast brand?
“Wind of change happens whenever a merger or a takeover happens in organisations. Look at Twitter Inc. Each organisation is ...
Superhit re-releases on silver screens: Who’s watching and why is this happening?
A shorter version of Rajinikanth’s Baba was remastered and released in theatres on Dec 10, 2022 — 20 years after ...
Do box office duds dent endorser appeal and fees?
‘Two flops don’t dent star power’ - Ambi Parameswaran, Brand Coach, Brand Strategist, and Founder Brand-Building.com Ambi Parameswaran Celebrity endorsement ...
Brahmastra hits target: Has #BoycottBollywood lost steam?
Bollywood – or rather a significant part of it – has a new challenge. More than one release has been ...
Twitter under Elon Musk might strongly advocate free speech: Experts
Billionaire Elon Musk has taken control of Twitter in one of the world’s biggest deals, acquiring the social network for ...
TRA’s Most Trusted Brands ranks Dell 1st, Mi Mobiles 2nd and Samsung Mobiles 3rd; TATA enters 36 brands
Mumbai: Dell has been ranked as India’s Most Trusted Brand third year in a row in TRA’s Brand Trust Report ...
Boy next door attitude and connection with millennials make Sidharth Malhotra the darling of brands
Sidharth Malhotra celebrated his 37th birthday on January 16th, from fans to Bollywood celebrities' wishes poured in for the star ...
